Senior Traffic Manager – Match Group
Lead and execute high-impact user acquisition campaigns for Tinder across European markets, driving scale, revenue growth, and brand resonance.
Responsibilities
- Own and drive user acquisition: Build scalable, multi-million € performance-focused UA strategies optimized across platforms (display, social media, search, affiliation) and audiences to drive sustainable revenue growth.
- Performance reporting & insights: Deliver timely, actionable reporting and insights on performance on a regular basis.
- Develop creative test strategies: Collaborate with the design team, provide strategic context and insight for creative idea generation; share campaign results for creative optimisation.
- Champion channel innovation: Manage relationships with online marketing partners, run test campaigns for additional scale, stay ahead of digital trends and channel innovations.
Qualifications
- 6+ years of digital marketing experience & user acquisition across major platforms.
- Hands‑on expertise with Mobile Measurement Partners (Adjust, AppsFlyer) and strong command of mobile-specific campaign tracking and attribution.
- Experience with key campaign tools, from creative testing and tracking software to TikTok Ads Manager, Google Ads, Meta Business Manager, Snapchat, and affiliate networks.
- Full funnel/marketing lifecycle experience.
- Passion for media planning and a deep curiosity for what drives performance.
- Analytically sharp: confident with numbers, proficient in Excel and Slides, and capable of translating data into actionable insights and clear next steps.
- Autonomous, reliable, transparent communication and flexibility to adapt as business needs evolve.
- Fluent in English and thriving in an international, fast‑paced environment.
Benefits
- Premium healthcare, mental health support, emergency leaves.
- Flexible and welcoming environment with healthy work‑life balance.
- Modern office close to transport and amenities.
- Access to lunch vouchers and discounted ClassPass subscription.
- Continuous learning programs, e‑learning, conferences, knowledge‑sharing sessions, and global career opportunities.
- Regular social events and use of our products for free.
Match Group is an equal opportunity employer and we value the rich dynamics that diversity brings to our group.
If you require reasonable accommodation to complete a job application, pre‑employment testing, or a job interview or to otherwise participate in the hiring process, please let your Talent Acquisition partner know.