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A dynamic marketing agency is seeking a Senior Marketing Strategist to join their remote team. This part-time role focuses on developing and executing high-impact Meta and Google Ads campaigns. The ideal candidate has over 3 years of experience in performance marketing, strong copywriting skills, and familiarity with tools like Google Tag Manager. With the opportunity to grow into leadership or maintain steady part-time work, this role offers flexibility and a collaborative culture focused on innovation.
Our client is looking for a Senior Marketing Strategist to join their dynamic team. They are a New Zealand-based marketing agency specializing in storytelling and digital innovation, known for their rapid growth and impressive client portfolio in recent years. This is a part-time (20 hours/week), 100% remote role with flexibility and potential for growth.
Develop and execute high-impact Meta and Google Ads campaigns end-to-end.
Collaborate with their creative team to craft compelling briefs and optimize ad assets.
Leverage AI tools like ChatGPT or Claude to refine ad copy and test messaging.
Analyze customer journeys to ensure seamless transitions from ads to landing pages.
Provide actionable insights and strategic recommendations to enhance performance.
Identify opportunities to streamline processes and improve efficiency.
Proven experience managing Meta and Google Ads in a multi-client setting.
Strong copywriting skills and ability to give constructive creative feedback.
Familiarity with Google Tag Manager and funnel analytics.
Excellent communication skills and a proactive, problem-solving mindset.
Familiarity with angles, offers and testing.
3+ years in performance marketing, preferably in an agency or freelance role.
Comfortable working in a fast-paced, evolving environment.
Ability to think strategically while executing hands-on campaign management.
100% remote work with flexible hours.
Opportunity to grow into leadership or maintain steady part-time work.
Collaborative culture with a focus on innovation and creativity.