Senior Advertising Account Manager

Taboola; Paris; Sur place; EUR 50 000 - 70 000; Plein temps

Résumé du poste

A leading advertising company in Paris is looking for a Senior Advertising Account Manager to develop strategic relationships with clients. In this role, you will focus on managing a portfolio of clients, providing insights and optimizing their advertising campaigns. Ideal candidates have over 4 years' experience in digital marketing and strong analytical skills. This role offers opportunities for growth within a dynamic team.

Qualifications

• 4+ years experience in a results-driven customer-facing role in Digital Marketing.
• Experience in managing premium media agency clients.
• Strong analytical skills to generate actionable insights and reports.

Responsabilités

• Manage a strategic Book of Business with a focus on scaling and client needs.
• Analyze data to create custom reports for clients.
• Educate clients on best practices to optimize campaigns.

Connaissances

Customer relationship management

Data analysis

Campaign optimization

Digital marketing

Description du poste

Overview

Realize your potential by joining the leading performance-driven advertising company!

We are seeking a dedicated, relationship-driven Senior Advertising Account Manager to join our Paris office. This is an excellent opportunity to grow within a fantastic team, learn from colleagues, and share your own expertise.

In this role, you will be responsible for strengthening and developing strategic client relationships and partnerships. You will manage a portfolio of strategic French advertisers from various verticals, overseeing their performance KPIs. Your work will involve direct advertisers and premium agencies, serving as a valuable resource and point of contact to provide high-quality, end-to-end service.

Responsibilities

• Managing a strategic Book of Business – service clients in accordance to importance and potential within your portfolio, spotting abilities to scale, product rollout potential and further client needs
• Account insights and strategy – analyzing and creating custom reports and actionable insight for clients where necessary / needed to support your arguments for account growth
• Collaboration with the sales team with common objectives : Achieving your clients’ objectives, developing and strengthening the relationship and growing the partnership from a revenue perspective
• Client education & proactive consultation – Ensuring that clients are following the best practices and maximizing every opportunity to achieve account success on the platform. Working with clients to help them understand and optimize their campaigns, hit campaign goals and scale their account
• Campaign management – handling of first level technical requests – implementation of conversion tracking codes, campaign creation, assets upload targeting, spending caps, pacing, etc. – and escalation of second level technical requests to Ad Ops in order to launch a campaign successfully
• Upsell and Cross-sell – Focus on rollout of new product features and and additional campaigns as well as international account expansion
• Client meetings and QBRs – Conducting face to face quarterly business review meetings with key clients whereby participants can range from day to day contact to C-level within the client organization

Qualifications

• 4+ years experience in results-driven customer-facing role in Digital Marketing
• Experience in dealing & managing premium media agency clients
• Knowledge of KPI based campaign / client management and optimisation of campaigns towards hitting ROI & CPA targets.
• Understanding of the Ad Tech industry and the Media Agencies landscape.
• Familiar with management of a portfolio of clients – prioritization, and farming of portfolio growth according potential
• Eager to understand and present the opportunities involved for clients looking for infinite scale
• Strong analytical skills, monitoring and identification of trends in data and generation of actionable insight and reports for the client
• Outstanding relationship management and customer-facing skills
• Excellent technological skills or ability to quickly learn what is needed to support the campaigns successful implementation and optimisation from a technical point of view
• Willing to travel for business
• Excellent spoken and written English communication skills are required. All internal communications, particularly with our centralized staff (FP&A, HR, Legal), product, and marketing teams, are conducted in English.

How you’ll make an impact :

• As a Senior Advertising Account Manager you’ll bring value by :
• Managing a strategic Book of Business – service clients in accordance to importance and potential within your portfolio, spotting abilities to scale, product rollout potential and further client needs
• Account insights and strategy – analyzing and creating custom reports and actionable insight for clients where necessary / needed to support your arguments for account growth
• Collaboration with the sales team with common objectives : Achieving your clients’ objectives, developing and strengthening the relationship and growing the partnership from a revenue perspective
• Client education & proactive consultation – Ensuring that clients are following the best practices and maximizing every opportunity to achieve account success on the platform. Working with clients to help them understand and optimize their campaigns, hit campaign goals and scale their account
• Campaign management – handling of first level technical requests – implementation of conversion tracking codes, campaign creation, assets upload targeting, spending caps, pacing, etc. – and escalation of second level technical requests to Ad Ops in order to launch a campaign successfully
• Upsell and Cross-sell – Focus on rollout of new product features and and additional campaigns as well as international account expansion
• Client meetings and QBRs – Conducting face to face quarterly business review meetings with key clients whereby participants can range from day to day contact to C-level within the client organization