Microsoft Dynamics 365 Functional Analyst (Sales & Customer Insights)

Blackfluo.ai; Paris; Sur place; EUR 50 000 - 70 000; Plein temps

Résumé du poste

A technology consulting firm in Nouvelle-Aquitaine is seeking a Microsoft Dynamics 365 Functional Analyst to analyze business requirements, design solutions, and optimize sales processes using customer data analytics. The ideal candidate will have 6+ years of experience with Dynamics 365 Sales and Customer Insights, strong analytical skills, and the ability to collaborate with sales and marketing teams to enhance revenue growth and customer experiences.

Qualifications

• 6+ years experience with Dynamics 365 Sales module configuration and customization.
• 6+ years experience with customer analytics platforms.
• Proficiency in Power BI for creating sales and customer analytics dashboards.

Responsabilités

• Analyze sales business processes and translate requirements into Dynamics 365 Sales configurations.
• Configure lead management and sales pipeline workflows.
• Design and implement sales forecasting and quota management.

Connaissances

Dynamics 365 Sales module configuration

Customer Insights analytics

Sales automation

Power BI

Customer lifecycle management

Formation

Bachelor's degree in Business Administration, Marketing, or related field

Outils

Dynamics 365

Power BI

Description du poste

Microsoft Dynamics 365 Functional Analyst (Sales & Customer Insights)

Job Openings Microsoft Dynamics 365 Functional Analyst (Sales & Customer Insights)

About the job Microsoft Dynamics 365 Functional Analyst (Sales & Customer Insights)

Microsoft Dynamics 365 Functional Analyst (Sales & Customer Insights)

Position Overview

We are seeking a Microsoft Dynamics 365 Functional Analyst specializing in Sales and Customer Insights modules to analyze business requirements, design solutions, and optimize sales processes while leveraging customer data analytics to drive revenue growth and enhance customer experiences.

Key Responsibilities

Analyze sales business processes and translate requirements into Dynamics 365 Sales configurations

Configure lead management, opportunity tracking, and sales pipeline workflows

Design and implement sales forecasting, quota management, and territory assignments

Configure product catalogs, price lists, and discount structures

Optimize sales automation including email templates, sequences, and follow-up activities

Customer Insights Implementation

Configure Customer Insights data ingestion from multiple sources and systems

Design customer segmentation strategies and create unified customer profiles

Build predictive models for lead scoring, churn prediction, and customer lifetime value

Develop customer journey analytics and touchpoint optimization

Create personalized marketing campaigns based on customer insights and behavioral data

Process Optimization & Analytics

Conduct gap analysis between current sales processes and system capabilities

Design sales performance dashboards and KPI tracking mechanisms

Configure automated workflows for lead qualification and opportunity progression

Implement sales coaching tools and performance management features

Analyze customer data patterns to identify cross-sell and upsell opportunities

Stakeholder Collaboration

Work closely with sales teams to understand requirements and pain points

Collaborate with marketing teams on customer segmentation and campaign targeting

Conduct user training sessions and create functional documentation

Support user acceptance testing and system rollout activities

Provide ongoing functional support and troubleshooting

Required Qualifications

Technical Skills

• 6+ years experience with Dynamics 365 Sales module configuration and customization

6+ years experience with Dynamics 365 Customer Insights or similar customer analytics platforms

Strong knowledge of sales automation, CRM best practices, and customer lifecycle management

Proficiency in Power BI for creating sales and customer analytics dashboards

Experience with data integration, ETL processes, and customer data modeling

Business Skills

Deep understanding of B2B and B2C sales processes and methodologies

Experience with customer segmentation, behavioral analytics, and predictive modeling

Knowledge of marketing automation and customer journey mapping

Strong analytical skills for interpreting customer data and sales metrics

Preferred Qualifications

Bachelor's degree in Business Administration, Marketing, or related field

Microsoft certifications (Dynamics 365 Sales Functional Consultant, Customer Insights Specialist)

Experience with sales forecasting models and revenue operations

Background in customer experience management and data-driven decision making

Knowledge of GDPR and data privacy regulations for customer data handling