Marketing Apprentice

Swan; Paris; Sur place; EUR 13 392 - 20 088; Temps partiel

Avantages offerts par ce poste

Meal vouchers

Transport package

25 days paid leave

Classpass & Gymlib discounts

Annual offsite

Résumé du poste

Swan, a European embedded banking specialist, offers a marketing apprenticeship in Paris, spanning Content Marketing, Product Marketing, and Partner Marketing. You will gain hands-on ownership of real projects at the intersection of product, brand, and partnerships.

Ideal candidates are pursuing a Masters in Marketing or related field, with native French and strong English skills, excellent organization, and a curiosity for fintech.

Qualifications

• Currently pursuing a Masters’ degree in Marketing, Communications, Business, or a related field.
• Native French speaker with excellent written and verbal communication skills in English.
• Strong organizational skills and attention to detail.
• Basic understanding of marketing principles and digital marketing tools.
• Curiosity for B2B tech products or fintech.
• Ability to work both independently and collaboratively.
• Creative mindset with a structured approach to execution.

Responsabilités

• Across three functions: Content Marketing, Product Marketing, and Partner Marketing.
• Collaborate with designers and external agencies on content production.
• Support localization efforts by coordinating translations for different markets.
• Assist in writing product-focused content: one-pagers, decks, newsletters, landing pages.
• Help design and execute co-marketing campaigns with Swan’s partners.

Connaissances

Native French speaker

Excellent English communication

Strong organizational skills

Attention to detail

Marketing fundamentals

Digital marketing tools

B2B fintech curiosity

Independent & collaborative

Creative mindset

Formation

Masters’ degree in Marketing/Communications/Business

Description du poste

About

Swan is Europe’s embedded banking specialist. We empower software companies to embed banking features like accounts, cards, and payments directly into their products, under their own brand. Swan processes over €1.5 billion in monthly transactions for more than 150 companies—like Pennylane, Indy, Agicap, Libeo, and Lucca. Founded in 2019, the company has received growth capital from leading investors such as Lakestar, Accel, Creandum, Bpifrance and Eight Roads. Swan is a principal member of Mastercard and a licensed financial institution, regulated by the French banking authority (ACPR).

Our Mission

Banking belongs in business software. Many software companies already serve small businesses incredibly well: helping them send invoices, run payroll, manage inventory, and more. They’re on a mission to become the central hub for managing every aspect of business life. But when it comes to financial workflows, there’s still a gap. Too many critical tasks like managing cash flow, tracking payments, or reconciling accounts happen outside the software, across spreadsheets, email threads, banking portals. It’s a missed opportunity. Business software shouldn’t just record financial activity — it should run it.

Job Description

This is a marketing apprenticeship designed for someone who wants a hands‑on, multi‑dimensional introduction to B2B fintech marketing. You will spend time across three key functions: Content Marketing, Product Marketing, and Partner Marketing — gaining real exposure to each before potentially specializing.

Join Swan and kickstart your marketing career at the intersection of product, brand, and partnerships.

Content Marketing

• Create blog posts, guides, and digital content to feed our website and social channels
• Maintain the editorial calendar across content, social, events, and PR moments (planning, deadlines, and publishing cadence)
• Support website localization efforts by coordinating translations and adapting content for different markets
• Research industry trends and competitor activity to generate new content ideas
• Collaborate with designers, videographers, and external agencies on content production
• Proofread and ensure consistency with brand voice, style guidelines, and quality standards
• Maintain and update the content library so assets stay organized and accessible

Product Marketing

• Assist in writing product‑focused content: one‑pagers, pitch decks, partner product newsletters, landing pages based on specific briefs
• Support go‑to‑market launches by coordinating assets and internal enablement materials
• Research market segments, buyer personas, and competitors to keep our competitive positioning up to date
• Assist with sales enablement by helping create battle cards, FAQ sheets, and product comparison assets
• Monitor product feedback and contribute to insights that inform messaging iterations

Partner Marketing

• Help design and execute co‑marketing campaigns with Swan’s partners (partner launches, sales challenges, user growth campaigns)
• Support the creation of partner‑facing materials like partner stories, and other assets part of our Partner Advocacy program
• Help update and maintain the partner marketing toolkits (templates, guidelines, reusable assets)

Preferred Experience

• Currently pursuing a Masters’ degree in Marketing, Communications, Business, or a related field
• Native French speaker with excellent written and verbal communication skills in English
• Strong organizational skills and attention to detail
• Basic understanding of marketing principles and digital marketing tools
• Curiosity for B2B tech products or fintech
• Ability to work both independently and collaboratively
• Creative mindset with a structured approach to execution

What You’ll Gain

• A rare rotational experience spanning three distinct marketing disciplines in a fast‑growing fintech
• Hands‑on ownership of real projects that directly impact Swan’s brand and commercial pipeline
• Mentorship from experienced marketers across Content, Product Marketing, and Partner Marketing
• Deep exposure to B2B go‑to‑market strategies and the embedded finance space
• A strong foundation to develop your marketing expertise with confidence

Our ideal teammate: Empathetic. Skilled. Frank. We love to challenge each other, and we leave our egos at the door.

Recruitment Process

• Hiring Manager interview (30 minutes)
• Case study ITW (30 minutes)
• Talent Acquisition ITW (30 minutes)
• Peer interview

Benefits

• Meal vouchers: meal voucher card to cover your meals on work days
• Transport: monthly mobility package for employees, usable for alternative commuting modes
• Holidays: 25 days of paid leave
• Sports: discounts on subscriptions to Classpass and Gymlib, valid in several European cities and online
• Offsite: annual get‑together for deep‑dive and relaxation

Values

• Simplicity: make complex things simple
• Long Term: support partners’ growth and commit to climate action
• Excellence: aim to create pixel‑perfect banking services and exceed expectations
• Be Human: act with integrity and care about greater issues that affect our planet

Legal Statement

Swan is committed to providing a caring work environment for all employees, regardless of age, sex, disability, sexual orientation, race, religion, or belief. When it comes to recruitment, we’re interested in your work experience, skills, and overall personality. Because diversity makes the workplace stronger and is necessary for Swan’s success, we are intensifying efforts to incorporate concrete actions to help us improve in this area.