GTM Manager – AI Compliance

All Cares; France; Sur place; EUR 60 000 - 80 000; Plein temps

Résumé du poste

A technology company in France is seeking a GTM Manager to lead product launches and commercial initiatives. The ideal candidate will have over 3 years of experience in GTM or product marketing, preferably in the B2B SaaS, cybersecurity, or AI sectors. Responsibilities include defining go-to-market strategies, ensuring sales enablement, and analyzing market trends. Join the team to shape brand growth in a fast-paced environment, contributing to innovative AI solutions.

Prestations

Collaborative remote team

Career growth opportunities

Impact on AI compliance solutions

Qualifications

• 3+ years in GTM, product marketing, growth, or strategy roles.
• Experience in B2B SaaS; cybersecurity or AI-related industry experience is a plus.
• Proven track record managing product launches or initiatives.

Responsabilités

• Define and own the GTM strategy for new product features and releases.
• Develop strong positioning and messaging for AI Compliance.
• Build and manage launch plans that include timelines and deliverables.
• Partner with sales to build enablement materials.
• Analyze market trends to inform GTM approaches.

Connaissances

GTM frameworks

Customer segmentation

Pricing concepts

Product lifecycle management

Excellent communication skills

Analytical mindset

Formation

Bachelor’s degree in Business, Marketing, Strategy, or related field

Description du poste

About the Company

Cephalgo is a Strasbourg‑based technology company founded in 2020, focused on developing AI solutions that ensure safety, compliance, and trust in human‑AI interactions. Originally rooted in healthcare innovation, Cephalgo’s platform helps organizations securely analyze and monitor voice and emotion data while meeting privacy, security, and regulatory standards.

Backed by over €3 million in funding, Cephalgo combines deep expertise in voice AI, data protection, and compliance frameworks to help enterprises build and deploy responsible AI systems. The company collaborates with leading European partners in AI ethics, healthcare, and regulatory technology.

About the Role

We are seeking a Go‑To‑Market (GTM) Manager to lead the end‑to‑end strategy and execution of product launches, commercial initiatives, and revenue enablement programs. This highly strategic, cross‑functional role bridges product, marketing, sales, and customer success to ensure AI Compliance delivers the right product to the right market with maximum impact.

The GTM Manager will drive launch planning, positioning, pricing support, sales enablement, and market readiness—playing a critical role in accelerating adoption and scaling our presence in the cybersecurity and compliance sector.

What You’ll Do

GTM Strategy & Planning

• Define and own the GTM strategy for new product features, releases, and commercial initiatives.
• Align stakeholders across product, engineering, marketing, sales, and leadership to ensure smooth and effective launches.
• Establish clear KPIs, success metrics, and feedback loops for every GTM initiative.

Positioning & Messaging

• Develop strong positioning and differentiated messaging for AI Compliance within cybersecurity, AI governance, and compliance markets.
• Work with product and marketing to craft value propositions and customer narratives tailored to target personas (e.g., CISOs, compliance leaders, IT/security managers).

Launch Execution

• Build and manage launch plans that include timelines, deliverables, channel strategy, and resource coordination.
• Ensure all teams—especially sales and customer success—are fully prepared for each launch.
• Coordinate release notes, training sessions, internal briefings, and documentation.

Sales Enablement

• Partner with sales to build enablement materials such as playbooks, decks, battlecards, ROI calculators, and objection handling guides.
• Train the sales team on new features, messaging, pricing, and competitive differentiation.
• Gather feedback from sales to refine GTM strategies and product‑market fit.

Market Research & Intelligence

• Analyze market trends, competitor strategies, and industry dynamics to inform GTM approaches.
• Support pricing and packaging decisions with insights from market research and customer data.
• Identify emerging opportunities in new verticals or customer segments.

Cross‑Functional Collaboration

• Work closely with marketing to align campaigns, content, and demand‑generation programs with GTM priorities.
• Collaborate with product managers to ensure alignment between roadmap, customer needs, and launch readiness.
• Partner with customer success to support adoption, onboarding, and retention initiatives.

You Might Be a Fit If You Have:

Experience

• 3+ years in GTM, product marketing, growth, or strategy roles.
• Experience in B2B SaaS; cybersecurity, compliance, or AI‑related industry experience is a strong plus.
• Proven track record managing end‑to‑product launches or commercial initiatives.

Skills

• Sound understanding of GTM frameworks, customer segmentation, pricing concepts, and product lifecycle management.
• Excellent communication skills — capable of simplifying complex products into clear value propositions.
• Strong analytical mindset; able to leverage data for decision‑making and optimization.
• Experience building enablement content for sales teams.

Soft Skills

• Highly organized; structured; capable of leading complex cross‑functional projects.
• Proactive and collaborative—able to work effectively with product, marketing, sales, and leadership.
• Comfortable in fast‑paced environments and evolving product landscapes.

Education

• Bachelor’s degree in Business, Marketing, Strategy, or related field (or equivalent experience).

Why Join Cephalgo?

• Be at the intersection of cutting‑edge AI/voice technology and compliance.
• Make an impact by shaping a growing brand in a high‑growth market.
• Work with a collaborative, high‑energy remote team driving forward‑thinking solutions.
• Grow your career and influence across product, marketing, and business domains.

Join us to help build responsible AI systems. Apply now.