Growth Marketing Specialist - Acquisition & SEO (France)

Jobtailor; Paris; Sur place; EUR 42 000 - 56 000; Plein temps

Résumé du poste

JobTailor is seeking a marketing professional to consolidate customer acquisition and retention for the French market, defining strategies to hit revenue targets and scale channels. You will activate leads, develop channel-specific content, and test growth experiments to optimize performance.

The role requires 2 years in marketing/e-commerce, expertise in Facebook/Google Ads and SEO, plus CRM know-how. A business school or web/digital background is expected, with responsibilities spanning

Qualifications

• 2 years of experience in Marketing / e-commerce.
• Expertise in Facebook Ads, Google Ads & SEO.
• Basic CRM knowledge.
• Education: Business school, web/digital, communication or equivalent.

Responsabilités

• Consolidate customer acquisition and retention in the French market.
• Define the acquisition strategy to meet revenue and profitability targets.
• Effectively activate/reactivate leads and customers at every stage of their purchase cycle.
• Develop high-performing content types for each channel.
• Test, test, test and retest to validate and scale acquisition channels.
• Create concise reports, recurring reviews and analyses on channels.
• Identify new acquisition channels and growth-hacking techniques.
• Define the commercial engagement strategy on the website and oversee its implementation.
• Monitor changes in consumer behavior on the web and technologies specific to the e-commerce industry.
• Contribute to Monsieur TSHIRT's international development.

Connaissances

customer acquisition

customer retention

acquisition strategy

content development

channel testing

reporting

growth-hacking techniques

commercial engagement strategy

e-commerce

SEO

Formation

Business school, web/digital, communication or equivalent

Description du poste

JobTailor is seeking a marketing professional to consolidate customer acquisition and retention for the French market, defining strategies to hit revenue targets and scale channels. You will activate leads, develop channel-specific content, and test growth experiments to optimize performance.

The role requires 2 years in marketing/e-commerce, expertise in Facebook/Google Ads and SEO, plus CRM know-how. A business school or web/digital background is expected, with responsibilities spanning