Growth Marketing Lead — Data-Driven, Multi-Channel

Air Apps; Paris; Presencial; EUR 60 000 - 90 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Apple hardware ecosystem for work.

Annual Bonus

Top-tier Health and Life Insurance

Transportation Budget

Coverflex benefits package

Childcare support

Air Conference

Pension Fund

Urban Sports Club

Meals 100% free at the hub

Resumo da oferta

Air Apps in Lisbon is seeking a Digital Marketing Manager to plan, execute and optimize multi‑channel campaigns. You will oversee SEO, SEM, paid advertising, and digital content strategies to drive traffic, engagement and conversions.

You will work in a fast‑paced, data‑driven environment with cross‑functional teams, building compelling ad copy, landing pages and marketing assets. The role offers relocation support, Apple hardware, an annual bonus and a comprehensive benefits package.

Qualificações

• Around 4+ years of experience in digital marketing, performance marketing, or growth marketing.
• Strong expertise in Google Ads, Facebook/Meta Ads, LinkedIn Ads, and other paid media platforms.
• Experience with SEO tools (Google Search Console, Ahrefs, SEMrush, Moz) and keyword research strategies.
• Hands‑on experience with Google Analytics, GA4, UTM tracking, and conversion rate optimization (CRO).
• Knowledge of A/B testing, landing page optimization, and marketing automation tools.
• Ability to analyze campaign data and optimize ad spend for ROAS and CAC.

Responsabilidades

• Develop and execute multi‑channel digital marketing campaigns, including SEO, SEM, PPC, display ads, and paid social media.
• Optimize Google Ads, Meta Ads, and other paid acquisition channels to drive growth.
• Conduct keyword research, on‑page optimization, and link‑building strategies to improve organic search rankings.
• Analyze campaign performance metrics, A/B test ad creatives, and optimize ad spend for maximum efficiency.
• Collaborate with content and design teams to create engaging ad copy, landing pages, and marketing assets.
• Track KPIs, generate reports, and provide insights to improve marketing strategies.
• Manage email marketing campaigns and customer acquisition funnels.
• Stay updated on industry trends, algorithm updates, and new digital marketing technologies.
• Develop retargeting and customer segmentation strategies to improve retention and LTV.

Conhecimentos

Digital marketing

Performance marketing

Growth marketing

Google Ads

Meta Ads

LinkedIn Ads

Google Analytics

GA4

UTM tracking

CRM tools

Copywriting

A/B testing

Campaign optimization

Ferramentas

Google Ads

Meta Ads

LinkedIn Ads

Google Analytics

GA4

UTM tracking

Mailchimp

HubSpot

Klaviyo

Descrição da oferta de emprego

Air Apps in Lisbon is seeking a Digital Marketing Manager to plan, execute and optimize multi‑channel campaigns. You will oversee SEO, SEM, paid advertising, and digital content strategies to drive traffic, engagement and conversions.

You will work in a fast‑paced, data‑driven environment with cross‑functional teams, building compelling ad copy, landing pages and marketing assets. The role offers relocation support, Apple hardware, an annual bonus and a comprehensive benefits package.