France PR & Influence Lead: Creators, Media & Narrative

FashionUnited; France; Hybride; EUR 90 000 - 120 000; Plein temps

Résumé du poste

Pandora is seeking a PR & Influence Manager France to lead its PR, Influence and Advocacy agenda and support the brand’s transformation in France. Reporting directly to the Marketing Director Western Europe, this role will shape and execute the local PR & Influence strategy through creators, media relations, cultural partnerships and experiences.

You will lead a team of two PR & Influence specialists, manage agency partners and collaborate closely with Brand, Media, Retail, CRM and Global teams.

Qualifications

• 10+ years of PR & Influence experience across PR, influencer marketing, advocacy and brand communications.
• Deeply connected to the French creator and media landscape with strong relationships.
• A creative challenger who questions conventions and experiments with new approaches.
• An ecosystem thinker connecting with Brand, Media, Retail, CRM and other disciplines.
• Strategic and analytical, able to link PR & Influence to brand and business outcomes.
• An inspiring and collaborative leader, capable of developing talent.
• Fluent in French and English, both spoken and written.

Responsabilités

• Lead PR & Influence strategy: Define the roadmap for France aligned with brand priorities.
• Build influence & advocacy: Develop creators, media and cultural partnerships, including TikTok.
• Shape the narrative: Turn stories into local, earned content that resonates.
• Create impactful events: Lead press, influencer and community activations with measurable impact.
• Challenge & connect the dots: Innovate beyond traditional PR & Influence playbooks with cross-team collaboration.
• Build strong relationships: Maintain long-term journalist, creator and cultural connector relationships.
• Lead agencies & investment: Manage agency partners and PR budget with strategic direction.
• Lead & develop the team: Inspire and grow two PR & Influence specialists.

Connaissances

PR & Influence

Media Relations

Creator Marketing

Advocacy

Team Leadership

Description du poste

Pandora is seeking a PR & Influence Manager France to lead its PR, Influence and Advocacy agenda and support the brand’s transformation in France. Reporting directly to the Marketing Director Western Europe, this role will shape and execute the local PR & Influence strategy through creators, media relations, cultural partnerships and experiences.

You will lead a team of two PR & Influence specialists, manage agency partners and collaborate closely with Brand, Media, Retail, CRM and Global teams.