DTC Creative Strategist for Ecommerce Company (Remote)

Paired; À distance; EUR 40 000 - 60 000; Plein temps

Résumé du poste

A fast-growing DTC brand in France is seeking a high-performance Creative Strategist to lead creative strategy for their products. The ideal candidate will possess strong performance marketing skills, experience in DTC, and the ability to script and develop emotionally engaging content. Key responsibilities include collaborating with internal teams, developing messaging that converts, and optimizing ad creative across platforms. This role offers competitive compensation and flexible hours, with the option to work from anywhere.

Prestations

Competitive Salary

Flexible Hours

Work from Anywhere

Qualifications

• Experience in DTC brands or similar spaces.
• Proven track record in paid media creative.
• Strong understanding of eCommerce metrics.

Responsabilités

• Own creative strategy for products across platforms.
• Develop messaging angles and frameworks driving conversions.
• Collaborate cross-functionally to elevate creative quality.

Connaissances

Performance marketing

Creative strategy

Scriptwriting

Emotional resonance

E-commerce trends

Formation

3–7+ years in DTC eCommerce or performance marketing

Outils

Meta Ads Manager

Slack

Description du poste

Our client is a fast-growing DTC brand, looking for a high-performance Creative Strategist who lives and breathes performance marketing. If you understand what makes a scroll-stopper convert, love scripting hooks that hit, and can direct UGC, statics, and motion assets with strategic precision, we want to talk.

What You’ll Do

As our Creative Strategist, you’ll own end-to-end creative strategy for our hero SKUs — including pet health products, hair loss products, supplements, and accessories. You’ll turn insights into thumb-stopping, revenue-driving creative across Meta, YouTube, and more.

Your Core Responsibilities

Creative Strategy

• Develop and lead multi-SKU ad creative across the customer journey
• Craft and test messaging angles, formats, and frameworks that drive conversions
• Use customer reviews, performance data, and market trends to prioritize concepts

Scripting & Concepting

• Regularly script the following:
  • VSLs (Video Sales Letters)
  • UGC and VO-led ads
  • Short-form scripts and hooks
  • Static ad copy/concepts
  • Motion briefs (GIFs, animations)
• Ensure each concept is emotionally resonant, platform-native, and conversion-optimized

Review & Feedback Loop

• Participate in review rounds with our in-house producer/editor team
• Provide clear, constructive feedback to elevate quality and align with brand tone

Cross-functional Collaboration

• Join weekly syncs with our internal creative and growth team
• Collaborate on creator casting and brief development (we use Insense)
• Recommend and help iterate on workflow improvements and testing strategy

Success Looks Like

• Consistent delivery of high-impact creative that boosts ROAS
• Strong understanding of e-commerce trends, ad psychology, and performance hooks
• Ability to work fast without sacrificing polish
• Willingness to go above and beyond during campaign pushes or launches

Your Toolkit

• You’ve developed creative for DTC brands in wellness, personal care, pet, or similar spaces
• Familiarity with Meta Ads Manager data or know how to read performance feedback
• You can script, concept, and brief editors or animators
• Not afraid to jump on Slack or join calls — communication matters here

Deliverables & Compensation

11 scripts per week. This includes: Statics (IMG ads), Elevenlabs / UGC, Iterations, VSLs.

Flexibility for fast scale-up if we hit a groove.

Open to creative tests before long-term scope agreement.

• 3–7+ years of experience in DTC eCommerce, performance marketing, or creative strategy
• Proven experience driving growth through paid media creative
• Deep understanding of Meta and TikTok creative best practices
• Strong grasp of eCommerce metrics: CAC, LTV, AOV, ROAS, MER
• Ability to turn data and insights into actionable creative direction
• Experience writing emotionally resonant copy
• Experience in guiding creative teams

• Work from Anywhere
• Competitive Salary
• Flexible Hours