Creative Director Campaigns & Brand Content

Malherbe Paris; Paris; Hybride; EUR 60 000 - 90 000; Plein temps

Résumé du poste

A leading creative agency in Nouvelle-Aquitaine is seeking a Creative Director to lead the Brand Content & Activation team. You will craft emotionally impactful strategies to transform brand perception, manage a collaborative team, and oversee innovative campaigns in a fast-paced environment. Strong experience in agency settings, narrative development, and team leadership is required, along with bilingual mastery of French and English.

Prestations

Flexible remote work 2 days per week

Qualifications

• Minimum years of agency experience in high-impact creative strategies.
• Strong skills in brand narrative and strategic planning.
• Solid expertise in shooting and 3D production for brand campaigns.

Responsabilités

• Define and drive the creative strategy vision for campaigns.
• Inspire and guide creative teams in a collaborative work environment.
• Act as the main point of contact for clients to build trust.
• Stay ahead of emerging trends in brand content and consumer engagement.

Connaissances

Creative & Strategic Development

Team Leadership

Project & Client Management

Innovation & Trend Monitoring

Description du poste

Overview

Medusa – The Creative Agency of Malherbe Paris Group

At the end of 4, Hubert de Malherbe, together with partners Suzanna Euphrosine and Mélodie Jouteau, launched Medusa, the communications agency of the Malherbe Paris Group. Positioned as a creative strategy partner for luxury, premium, and lifestyle brands, Medusa offers a holistic approach to brand experience, delivering end-to-end services from creative strategy to production across offline and online channels.

With over a decade of experience as a business unit before its official creation, Medusa supports its clients through branding, integrated campaigns, and digital activation.

Our Vision : Captivate to Transform

Our ambition is to spark a powerful impact that transforms brand perception—whether through foundational reinvention or ephemeral brilliance.

Our Services

• Global Branding – We help brands redefine positioning and identity for a lasting, coherent presence across touchpoints online and offline. Sectors: Cosmetics, hospitality, wine & spirits. Key Projects: Mandarin Oriental, Minuty, Parfums de Marly, Cambridge Satchel, Element Eight.
• Brand Content & Brand Activation – Elevating brands during key moments with emotion-driven campaigns for events, product launches, or limited editions. Key Projects: Dior, Guerlain, Ralph Lauren, Martell, Shinsegae, Bloomingdale’s.

Our Values

• Human Skills: Common sense, openness, anticipation, mutual support, and clear communication
• Loyalty: Strong commitment to our team, clients, and partners
• Hospitality: Service-oriented and solution-driven mindset
• Radical: Bold, well-founded strategic and creative convictions
• Rigor: Flawless attention to detail from start to finish
• Consistency: Professional and human excellence across the board

Industry Recognition – Grand Prix Stratégies du Luxe

• 2 – DIOR, Integrated Campaigns – Bronze
• 2 – DIOR, Brand Content – Bronze
• 3 – Altesse Studio, Packaging – Silver
• 4 – Guerlain, Digital Film – Gold
• 4 – Cambridge Satchel, Branding – Bronze

Press Article : Medusa Malherbe Stands Out – Strategies

Press Article : Medusa Malherbe Stands Out – Strategies

Our Team & Work Environment

Medusa is made up of around + in-house talents, supported by a specialized freelance network to deliver tailored expertise for each project.

Remote Work Policy : Flexible remote work 2 days per week.

Job Opening : Creative Director – Brand Content & Activation

You will lead and grow the Brand Content & Activation offering at Medusa. In this pivotal role, you’ll shape and express brand identities through captivating, strategically grounded creative work—not trend-driven, but fueled by meaningful, aesthetic intuition.

Your mission will be to spark emotional impact that transforms how brands are perceived—every project must mark a clear “before” and “after.”

With your seasoned experience, you’ll deliver a global, integrated vision that meets the market’s demand for seamless offline and online coherence across all touchpoints. You will work closely with the partners—especially the Associate and Chief Creative Officer—within a + person creative team.

Role requirements

• Creative & Strategic Development – Define and drive the creative strategy vision for Brand Content & Activation campaigns; Develop bold, strategically rooted concepts that build emotional connection, boost brand visibility, and drive engagement; Ensure narrative and visual coherence across all touchpoints (print, digital, social, experiential, retail); Develop a radical, distinctive approach aligned with the agency’s DNA and client ambitions; Champion strong creative convictions backed by cultural and societal insights
• Team Leadership – Inspire and guide creative teams; Foster a collaborative work environment based on care, excellence, and innovation; Support professional growth and skill development for creative talent; Help recruit and retain top-tier creatives
• Project & Client Management – Help shape and elevate brand storytelling and activation strategies; Act as the main point of contact for clients, building long-term trust and loyalty; Collaborate with account teams to ensure creative excellence matches client needs; Oversee project progress from concept to delivery, ensuring consistency and relevance; Monitor trends and innovations to keep work fresh and impactful
• Innovation & Trend Monitoring – Stay ahead of emerging trends in brand content, digital activations, and consumer engagement; Create concepts grounded in a deep understanding of evolving consumer behavior; Experiment with new formats and disruptive ideas to strengthen campaign impact; Maintain an ongoing watch on the evolution of the luxury, premium, and digital sectors

Qualities & characteristics

• Minimum years of agency experience – Proven ability to create and guide teams through meaningful, coherent, and high-impact creative strategies
• A sense-driven approach that balances strategic relevance with creative elevation
• Strong skills in brand narrative and strategic planning, with the ability to articulate ideas, messages, and values
• Excellent interpersonal skills to foster collaboration both internally and with clients
• Solid expertise in shooting and 3D production for brand campaigns

Skills

• Ability to craft bold, original creative strategies
• Mastery of narrative development in both French and English
• Strong strategic mindset with the confidence to pitch and defend bold ideas
• Execution Excellence to turn creative vision into flawless delivery
• Brand Expertise: Experience managing full-scale integrated campaigns
• Leadership & Management
• Sharp communication and presentation skills
• Inspirational leadership with the ability to unify a team around a shared vision
• Efficient resource management and process optimization
• Strategic decision-making
• Capacity to handle multiple projects with consistent high standards
• Client relationship and negotiation fluency