CMI Analyst France & Strategic Projects

Unilever PLC; Rueil-Malmaison; Hybrid; EUR 65,000 - 90,000; Full time

Job summary

Unilever France seeks a Consumer & Market Insights specialist to translate consumer, market and category understanding into actionable business decisions for France Foods. You will partner with the France CMI Lead and collaborate across Europe to accelerate in-house research and smarter growth.

The role requires strong analytical thinking, curiosity about consumers, and fluency in French and English, with hybrid in-office presence in Rueil-Malmaison.

Qualifications

• Experience in consumer and market insights, analytics or marketing.
• Ability to translate data into actionable recommendations.
• Curiosity about consumer behavior.
• Bilingual French and English language skills.

Responsibilities

• Partner with the France CMI Lead to deliver the France Foods insight agenda.
• Act as Consumer & Market Insights partner for the France portfolio.
• Lead consumer learning for local innovation projects from design to recommendations.
• Identify relevant consumer, category and market trends, connecting multiple sources of information for opportunities and risks.
• Design and execute consumer research end-to-end using qualitative, quantitative, agile approaches.
• Support Foods Europe CMI by bringing more research in-house.
• Translate research and data into simple, actionable insights for decisions.
• Leverage AI, analytics and emerging insight tools to speed up learning.
• Build relationships across CMI and multifunctional teams across France and Europe.

Skills

CMI/Market Research

Analytical thinking

Consumer curiosity

Learning mindset

Project management

French & English

Tools

Excel

Power BI

Job description

JOB PURPOSE France is one of Unilever’s strategically important Foods markets, with a strong brand portfolio including global brands such as Knorr and locally-led brands such as Amora and Maille. This role exists to bring the voice of the consumer into key business decisions for France Foods, while helping the wider Foods Europe CMI team generate faster, smarter and more cost-effective consumer learning across Europe. You will work closely with the France CMI Lead, taking ownership of agreed areas of the France Foods agenda and partnering with the business to turn consumer, market and category understanding into action. Alongside the France scope, you will support key Foods Europe strategic projects and help bring more consumer research in-house, using the right mix of research, analytics, agile approaches and emerging tools. You’ll be part of a team that believes insight should not just explain what is happening, but help shape better decisions, stronger innovation and sustainable growth. We believe in doing work that matters — for people and the planet. Because here, we don’t just hire for jobs. We invite you to be part of something bigger.

KEY RESPONSIBILITIES

• Partner with the France CMI Lead to deliver the France Foods insight agenda, with clear ownership of agreed categories, projects and business priorities (eg cooking staples portfolio such as Knorr bouillons, seasonings, sauces).
• Act as the Consumer & Market Insights partner for your area of the France portfolio, bringing consumer, market and category understanding into innovation and growth decisions.
• Lead consumer learning for local innovation projects, from identifying the key business and consumer questions through research design, execution and translation into recommendations.
• Identify relevant consumer, category and market trends, connecting multiple sources of information to highlight opportunities and risks for the France Foods business.
• Design and execute consumer research end-to-end, using the right combination of qualitative, quantitative, agile and emerging research approaches.
• Support Foods Europe CMI teams in bringing more research in-house, helping deliver studies faster and more cost-effectively while maintaining high standards of consumer learning.
• Translate research and data into simple, actionable insights and recommendations that influence business decisions.
• Leverage AI, analytics and emerging insight tools to make consumer learning faster, smarter and more impactful.
• Build strong relationships across CMI and multifunctional teams, collaborating effectively across both the France and European agendas.

REQUIRED QUALIFICATIONS

• Experience in Consumer & Market Insights, Market Research, Analytics, Marketing, Customer Strategy & Planning, Category Management or another relevant commercial discipline.
• Strong analytical thinking and ability to turn complex information, data and research findings into clear insights, implications and business recommendations.
• Genuine curiosity about consumers, people and culture, with a passion for understanding what drives behaviour.
• Learning mindset and can-do attitude, with the curiosity to test new tools and approaches, openness to feedback, and ability to adjust your approach as you learn.
• Strong project management skills, with a willingness to be hands-on in designing and executing research as well as interpreting the results.
• Fluent in French and English.

PREFERRED QUALIFICATIONS

• Experience with qualitative and/or quantitative research methodologies.
• Comfortable using analytical tools and dashboards, such as Excel, Power BI or similar platforms.
• Interest in using AI, analytics and new research approaches to improve the speed, quality and efficiency of insight generation.

ADDITIONAL INFORMATION

Localisation : Rueil Malmaison -France Hybride : 3 days in the office

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey. Better Business. Better World. Better You. We’ve been pioneers, innovators and future-makers for over 120 years. Learn More