Associate Director, AFH Hot Beverages Growth & Partnerships

Coca-Cola Europacific Partners Plc; Paris; On-site; EUR 140,000 - 200,000; Full time

Job summary

Coca-Cola Europacific Partners Plc in Paris seeks an Associate Director for AFH Group Customers, overseeing international hot beverages strategy and partnerships across markets. You will influence enterprise strategies, negotiate major terms, and scale best practices in a dynamic, matrix organisation.

You will work with markets, The Coca-Cola Company, Costa Coffee, and internal teams to identify growth opportunities, coordinate multi-year plans, and drive value through customer-centric

Qualifications

• Significant experience within Away From Home (AFH), Key Account Management, Commercial Leadership, or related commercial environment.
• Strong knowledge of the coffee and hot beverages category, ideally within FMCG or customer-facing settings.
• Experience influencing complex customer partnerships, negotiations, and joint business planning across multiple markets.
• Track record of delivering growth by building internal and external relationships.
• Experience working across countries, functions, or matrix organisations to align teams around goals.
• Commercial acumen with strategic thinking and operational delivery.
• Strong stakeholder management, communication, and presentation skills for senior audiences.
• Ability to navigate change, handle ambiguity, and deliver outcomes.
• Collaborative approach with a growth mindset and continuous learning.
• A degree in Business, Marketing, Management, or related field, or equivalent experience.
• Fluent English; additional languages beneficial.

Responsibilities

• Lead coordination of international AFH customer strategies across priority hot beverages channels across markets and functions.
• Identify high-value growth opportunities and support multi-year account plans.
• Represent CCEP in strategic customer discussions and enterprise-wide priorities.
• Coordinate international negotiations and agreements with Coca-Cola Company and Costa Coffee inputs from markets.
• Support joint business planning and ensure successful implementation of initiatives.
• Develop tools, frameworks, and standards to enable markets to win and grow international accounts.
• Drive cross-market programmes and scale best practices across the business.
• Monitor performance and measure programme impact to accelerate growth.
• Build partnerships across Commercial, RGM, Sustainability, Finance, Strategy, and Transformation teams.
• Translate customer insights and industry trends into portfolio and service recommendations.
• Lead enterprise commercial projects using influence to deliver results in a matrix organisation.

Skills

AFH / Key Account

Coffee category knowledge

Negotiations

Cross-country experience

Commercial leadership

Stakeholder management

Presentation skills

Change management

Collaboration

Business degree

Fluent English

Education

Business/Marketing/Management degree or equivalent

Job description

Coca-Cola Europacific Partners Plc in Paris seeks an Associate Director for AFH Group Customers, overseeing international hot beverages strategy and partnerships across markets. You will influence enterprise strategies, negotiate major terms, and scale best practices in a dynamic, matrix organisation.

You will work with markets, The Coca-Cola Company, Costa Coffee, and internal teams to identify growth opportunities, coordinate multi-year plans, and drive value through customer-centric