Account Director, Digital & Influence — AI-Powered Growth

Hanson Search; Paris; Sur place; EUR 90 000 - 130 000; Plein temps

Résumé du poste

Hanson Search is partnering with an international communications agency to appoint an Account Director – Digital & Influence in France. The role focuses on expanding social media, influence and content offerings while embedding proprietary AI tools across the French team and collaborating with international networks.

You will lead digital strategies for existing clients, propose 100% digital campaigns for new accounts, and drive business development while mentoring the local team and working

Qualifications

• Extensive experience in an agency or client-side role with social media and influence strategy.
• Strong understanding of technology, AI, startups, and innovation ecosystems.
• Entrepreneurial mindset with ability to build and shape new offerings.
• Autonomy, initiative, and strategic thinking to grow a digital practice.
• Experience managing or mentoring teams.
• Strong commercial and business development skills with client relationships.
• Collaborative skills to work with PR teams, international colleagues and senior clients.
• Excellent strategic, presentation and communication skills.
• Fluent English is essential due to international network interactions.

Responsabilités

• Structure and develop the agency’s digital offering across social media, influence and content.
• Define methodologies, tools and processes to support the sustainable growth of the digital practice.
• Help establish and strengthen the agency’s digital positioning in the French market.
• Evangelise the use of the agency’s proprietary AI tools across the French team.
• Develop and lead social media and influence strategies for existing clients.
• Design and deliver 100% digital campaigns for new clients.
• Act as a senior digital adviser and trusted point of contact for clients.
• Ensure the quality, creativity and performance of digital recommendations.
• Play an active role in prospecting and winning new clients around the digital offering.
• Contribute to pitches, tenders and commercial proposals.
• Identify opportunities to develop digital activity across existing clients and the wider international network.
• Lead and develop the digital team, helping colleagues build their digital expertise.
• Work closely with PR teams to develop integrated communications strategies.
• Collaborate with international digital specialists to share best practice and bring new expertise into the French market.
• Maintain a strong understanding of developments across social media, influence and emerging technologies.
• Identify and activate relevant creators and influencers for clients.
• Stay ahead of evolving digital and technological trends.

Connaissances

Social media strategy

Influence strategy

Digital marketing

Team leadership

Business development

Client relationship management

Strategic thinking

Excellent communication

Fluent English

Description du poste

Hanson Search is partnering with an international communications agency to appoint an Account Director – Digital & Influence in France. The role focuses on expanding social media, influence and content offerings while embedding proprietary AI tools across the French team and collaborating with international networks.

You will lead digital strategies for existing clients, propose 100% digital campaigns for new accounts, and drive business development while mentoring the local team and working