Media Specialist, Digital

Dentsu Aegis Network; Helsinki; On-site; EUR 45 000 - 60 000; Full time

Job summary

A leading global marketing firm in Helsinki is seeking a Media Specialist to lead digital advertising campaigns. In this role, you will act as a strategic consultant, provide insights, and support clients in optimizing their digital media strategies. The ideal candidate has over two years of experience in digital advertising, is fluent in Finnish and English, and possesses a strong consultative mindset.

Qualifications

• At least two years of hands-on experience in digital advertising.
• Fluent in Finnish and English.
• Proven ability to manage projects in a fast-paced environment.

Responsibilities

• Lead the planning and execution of digital advertising campaigns.
• Provide consultative support during client interactions.
• Translate insights into optimization plans.

Skills

Digital advertising

Consultative approach

Data management

Proficiency in DV360, Adform, Meta

Job description

Overview

Job Description: Are you a strategic thinker with a consultative mindset and a natural curiosity for uncovering the most effective approaches to digital media planning and buying? At dentsu Finland, we’re looking for a new team member to join our diverse and agile digital specialist team in our Media practice.

At dentsu, you’ll have the opportunity to work closely with some of the industry's leading advertisers—both local and global—engage in forward-looking digital development initiatives and collaborate across teams to shape meaningful media strategies. Your role will be more than execution: you’ll be a trusted advisor, helping clients navigate the evolving digital landscape with insight and confidence.

About the role

As a Media Specialist, Digital at dentsu Finland, you’ll lead the planning, execution, and optimization of digital advertising campaigns across programmatic, direct and social platforms. You’ll take ownership of dedicated accounts and act as a strategic consultant—guiding clients and internal stakeholders toward impactful, data-informed decisions.

Your curiosity will drive you to explore new technologies, trends, and strategies, while your consultative approach will help clients uncover opportunities and solve challenges. You’ll also contribute to digital marketing development projects that align with your interests and strengths, expanding your influence beyond campaign delivery.

Key responsibilities

• Develop and manage end-to-end programmatic, direct, and social media campaigns—from setup to performance analysis and reporting.
• Translate insights into optimization plans and forward-looking recommendations.
• Provide consultative support during weekly client interactions, offering tailored guidance and fostering strong, trust-based relationships.
• Stay curious and informed about industry developments, proactively sharing relevant trends and innovations with clients and colleagues.
• Build collaborative partnerships across client services and with clients, positioning yourself as a go-to expert and strategic partner.

We are looking for someone who

• Has at least two years of hands-on experience in digital advertising (including programmatic and paid social).
• Is proficient in platforms like DV360, Adform, and Meta, with additional platform experience considered a bonus.
• Is comfortable working with data and managing projects in a fast-paced environment.
• Has a strong learning mindset and a natural curiosity to explore new ideas and approaches.
• Is service-oriented and thrives on helping clients succeed through thoughtful consultation.
• Demonstrates proactivity and adaptability, paired with a curious and tenacious approach to problem-solving.
• You are fluent in Finnish and English.

You’ll be joining a team of specialists with diverse interests and expertise, working independently yet collaboratively. We’ll provide full onboarding and ongoing training to support your growth and success.

About dentsu

Dentsu Group is a global marketing communications company headquartered in Tokyo, Japan. It is one of the largest advertising and media firms in the world. We offer multiple services in advertising, marketing, communication, and digital media, catering to clients across multiple industries.

We help clients to grow their best customers and achieve meaningful progress for their businesses with the best services and solutions in media, CXM, and creative. For more information, please see: www.dentsu.com.

Interested?

If dentsu sounds like the right place for you, send us your CV (in PDF format) along with a motivation letter.

We’re conducting interviews on an ongoing basis, so apply as soon as possible.

Diversity and Inclusion

At dentsu we believe in the power of diversity. We welcome all applications regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

#LI-DENTSU #LI-Onsite #LI-XH01 #LI-EMEA

Location: Helsinki

Brand: Dentsu Media

Time Type: Full time

Contract Type: Permanent