Digital Marketing Manager

Simucube; Tampere; Hybrid; EUR 40 000 - 60 000; Full time

Job summary

A leading technology firm in Tampere seeks a Digital Marketing Manager to own and drive its paid advertising efforts. This full-time position allows you to lead campaigns across channels while collaborating with a creative team. Offering a salary of 4000-4800€/month, the role also provides flexibility in a people-first culture, emphasizing personal growth and brand visibility enhancement.

Benefits

Well-being benefits including a 400€/year allowance

Flexible working hours

Continuous learning opportunities

Qualifications

• Experience managing paid social and search ads.
• Hands-on experience with AI tools to optimize campaigns.
• Ability to communicate effectively with the team.

Responsibilities

• Lead digital advertising efforts on multiple platforms.
• Build and optimize campaigns for measurable results.
• Collaborate with team and external agencies on marketing strategies.

Skills

Proven track record in scaling brands

Curiosity and experience with AI technologies

Understanding psychological customer behavior

Ability to turn customer pain points into campaigns

Structured and proactive approach

International mindset

Excellent English skills

Tools

HubSpot

Google Ads

Google Tag Manager

GA4

Job description

Overview

Simucube is redefining the future of sim racing and simulation technology. From our office in Hervanta, Tampere, Finland, our team of 60 passionate professionals designs and builds products celebrated for their unmatched performance and uncompromising quality.

Role and expectations

We’re now looking for a hands-on Digital Marketing Manager to join our marketing team and take full ownership of our paid advertising and growth marketing efforts. You’ll run, test, and optimize campaigns across channels, collaborate on content marketing, build scalable systems, and drive measurable results that fuel our global growth. This role is about making a real impact, growing together with the team, and advancing our brand visibility while growing your own expertise.

You’ll be empowered to take ownership and make bold moves, backed by a team that believes in collaboration, curiosity, and continuous growth.

Are you ready to make a true impact and take our brand visibility to the next level?

The role in a nutshell

• This is a full-time, permanent role.
• We are based in Hervanta, Tampere. While we offer flexible working arrangements, we enjoy being together in the office and expect this role to have a regular on-site presence.
• The salary range is 4000-4800€/month, depending on experience.
• This recruitment process is anonymous (read more below).

What you’ll be doing

In this role, you will lead our digital advertising efforts across platforms like Meta, Reddit, and Google Ads (including Shopping feeds and YouTube). You won’t just manage campaigns; you’ll have the opportunity to shape and build them from the ground up, working closely with internal colleagues.

You will be joining a modern and creative international marketing team of nine people — soon ten with you. Our team includes talented brand strategic marketers and content creators in both visuals and copywriting, so we are able to produce most of our marketing fully in-house. Alongside community-driven marketing and influencer collaborations, we run our own online store and support a strong reseller network, giving you plenty of exciting channels to play with.

Marketing at Simucube is part of our wider commercial team, which also includes customer support and sales. That means you will be working hand in hand with colleagues across functions, so teamwork is our keyword. Until now, this role has been outsourced, so you’ll be the first to bring this expertise in-house. You’ll work with a skilled team and external agency support is available if needed. This is a unique chance to make your mark, build the role around your strengths, and grow with us.

You will leverage tools like HubSpot, GA4, and Google Tag Manager and explore AI-powered solutions to track performance across the full funnel, from first impressions to closed deals. You will be responsible for bringing relevant traffic to simucube.com, generating leads, and turning them into sales with the help of others. You’ll have the freedom to build, create, and develop innovative approaches, continuously optimizing campaigns and processes for maximum impact.

You will apply holistic thinking to create scalable, repeatable frameworks for growth, constantly experimenting with ad formats and creative approaches to drive results. Whether it’s B2C, B2B, or employer branding, your focus will be on understanding customer needs and optimizing every touchpoint, not just chasing sales numbers.

We are looking for a team member ready to make a long-term impact and grow with us. You’ll have the chance to further develop your expertise in digital marketing, take ownership of major initiatives, and contribute to a fast-growing company.

What makes you thrive in our team

• Proven track record in scaling brands with paid social and search ads, from zero to growth or by managing larger budgets, including eCommerce and shopping feeds.
• A genuine curiosity and hands-on experience with AI technologies to optimize digital campaigns and unlock growth opportunities.
• Understanding of psychological customer behavior and the buying journey. You think about targeting, how audiences move, which channels they use, and how success is measured along the funnel, combining modern inbound and outbound marketing approaches.
• Ability to turn customer pain points into effective campaigns while understanding what materials are needed and communicating clearly with the team.
• Structured and proactive so you know when something is “good enough” and can guide the team to focus on the right priorities.
• International mindset with eagerness to scale campaigns across markets. Current markets: Europe and North America, with motivation to explore new markets.
• Excellent English skills, both written and spoken. No Finnish required, as our working language is English.

We’d be especially excited if you bring some of these

• Interest or experience in SEO / GEO
• Strong brand sense, able to quickly grasp a brand’s essence and core values and apply them effectively, focusing on building genuine trust with the audience.
• Passion for long-term brand building and conceptual design, resilience when results take time.
• Familiarity with U.S., Brazilian, or Asian markets
• Experience working with premium consumer brands
• Knowledge of the sim racing, e-sports, motorsports, or tech industry landscape

In return, we offer you

• People-first culture: Our employees are at the heart of everything we do. We offer wellbeing benefits including a paid 30-minute mid-day stroll daily, bicycle benefit, 400€/year well-being allowance, an extensive occupational healthcare plan, and access to high-quality sports equipment for borrowing.
• Flexibility and freedom: Flexible working hours and hybrid work options. You have freedom and responsibility in your daily work, with the best results achieved together.
• Continuous learning: We support your growth with training or education programs and access to professional literature of your choice.

Throughout the recruitment and onboarding process, we’ll take time to understand your interests and strengths – together we’ll shape a role that truly excites you.

About us

As a technology leader in sim racing, we create long-lasting high-quality products and innovate so racers have the best gear available. Our products are used by simulation enthusiasts, e-sports athletes, and some of the world’s fastest motorsport drivers to train off track. The atmosphere at our Hervanta office is cozy and welcoming, with a flat organizational culture symbolized by woolen socks worn by everyone, including the CEO. This blend of cutting-edge technology and a supportive work environment earned us the title of Finland’s Most Human-Centric Workplace in 2024, by Hälsa. Simucube (Granite Devices Oy) was founded in 2007 and is fully owned by its employees. In 2024, our revenue was over 15 M€.

Interested in joining us?

We review applications as they arrive and may interview potential candidates during the application period, so please apply as soon as possible, by Sunday October 19. The interview process will take place in October and early November and will consist of two rounds to meet team members and gain insights into our work and culture. For questions, contact Titta Saarinen, our Talent Acquisition Manager, at to be replaced with contact text, or by phone at [phone].

This is an in-house role, so we’re not looking for support from recruitment agencies at this time.

Please note that our candidates must be eligible to work in Finland, as we do not have the resources to assist in relocation or the visa process at the moment.

Anonymous recruitment

We have started anonymous recruitment to promote equal opportunities. Applications are reviewed in anonymous mode, with personal details blurred from the application form and CV. More information about our recruitment process is at simucube.com/careers.