Social-First Creative Strategist — Barcelona

INNOCV Solutions S.L.U.; Madrid; Presencial; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

Zurich Duo is seeking a Creative Strategist to turn business objectives, audience insights, and social evolution into powerful creative strategies, content territories, and actionable briefs. You will ensure social-first work stays culturally relevant, platform-native, and aligned with brand priorities.

You will translate data, platform behaviors, and cultural signals into clear direction for production teams, driving business impact with high strategic thinking and creativity.

Formación

• Experience in creative strategy, social media strategy, or agency environments.
• Deep understanding of social platforms (TikTok, Instagram, Reddit) and native behaviors.
• Ability to translate data and cultural signals into creative direction.
• Strong briefing, storytelling, and strategic thinking capabilities.

Responsabilidades

• Translate client objectives into social-first creative strategies.
• Transform data and trends into actionable strategic opportunities.
• Define content territories, platforms, and narratives.
• Develop clear, inspiring creative briefs for content creators and video producers.
• Create concept cards and platform-specific creative guidelines.
• Advise teams on social media evolution and formats.
• Ensure ideas align with audience needs, goals, and brand positioning.
• Support strategic planning for content calendars and overarching narratives.

Conocimientos

Strategic thinking

Platform mastery

Analytical mindset

Briefing & storytelling

Brand strategy

Business acumen

Stakeholder management

English proficiency

Descripción del empleo

Zurich Duo is seeking a Creative Strategist to turn business objectives, audience insights, and social evolution into powerful creative strategies, content territories, and actionable briefs. You will ensure social-first work stays culturally relevant, platform-native, and aligned with brand priorities.

You will translate data, platform behaviors, and cultural signals into clear direction for production teams, driving business impact with high strategic thinking and creativity.