Seo Specialist

Publicis Media; Madrid; Presencial; EUR 42.000 - 60.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Meal vouchers

Health insurance

Transportation

Growth training opportunities

Work from anywhere with #WorkYourWorld

Descripción de la vacante

Publicis Media Madrid SEO team seeks a driven SEO Lead to orchestrate national and international programs for top brands. You will plan, execute, and analyze actions across on-page and off-page strategies, coordinating with cross-functional groups to strengthen brand presence in search.

The role emphasizes performance reporting, market research, and collaboration on local and global initiatives. Growth opportunities and exposure to international projects are offered.

Formación

• 2 years of proven professional SEO experience.
• Client management experience with planning, presentations, and daily communication.
• Experience with international SEO and SEO/SEM integration.
• Familiarity with Drupal and other CMS (WordPress, Magento, Shopify) is a plus.
• Strong on-page SEO optimization skills.
• Experience with SEO tools: SEMrush, Sistrix, Screaming Frog, Ahrefs, GA4, Google Analytics, Google Search Console, Looker Studio.
• Analytical, problem-solving, and communication abilities.
• Knowledge of GEO and brand presence in LLMs.
• Autonomous, versatile, adaptable to market changes.
• Experience in e-commerce optimization.
• Strong organizational skills.

Responsabilidades

• Manage large national and international SEO accounts.
• Oversee execution and ongoing analysis of large-scale SEO projects.
• Coordinate with cross-functional teams across areas and regions.
• Develop strategy and conduct market/competitor research.
• Manage combined SEO/SEM initiatives within One Search.
• Optimize on-page elements (titles, meta data, H1, internal linking).
• Measure and report SEO performance.
• Handle local SEO (Google My Business).
• Apply off-site SEO techniques (link building, outreach, PR).
• Support e-commerce optimization and internationalization efforts.

Conocimientos

SEO experience

Client management

Analytical thinking

Communication

CMS knowledge

Herramientas

SEMrush

Sistrix

Screaming Frog

Ahrefs

GA4

Google Analytics

Google Search Console

Looker Studio

Descripción del empleo

Experteer Overview In this role you will lead large-scale national and international SEO programs for global brands within Publicis Groupe Madrid’s SEO team. You will plan, execute, and analyze SEO actions, coordinating with cross-functional teams to optimize on-page, off-page, and local strategies. You’ll drive performance, reporting, and market/competitor research to strengthen brand presence across search engines. This position offers growth opportunities, exposure to international projects, and the chance to shape digital marketing outcomes for top clients.

Compensaciones / Beneficios

• Manage large national and international SEO accounts
• Oversee execution and ongoing analysis of large-scale SEO projects
• Coordinate with cross-functional teams across areas and regions
• Develop strategy and conduct market/competitor research
• Manage combined SEO/SEM initiatives within One Search
• Optimize on-page elements (titles, meta data, H1, internal linking)
• Measure and report SEO performance
• Handle local SEO (Google My Business)
• Apply off-site SEO techniques (link building, outreach, PR)
• Support e-commerce optimization and internationalization efforts

Responsabilidades

• u003e2 years of proven professional SEO experience
• Client management experience with planning, presentations, and daily communication
• Demonstrable SEO knowledge from a digital marketing agency
• Strong on-page SEO optimization skills
• Experience with international SEO and SEO/SEM integration
• Local SEO experience (Google My Business)
• Familiarity with Drupal and other CMS (WordPress, Magento, Shopify) is a plus
• Analytical, problem-solving, and communication abilities
• Experience with SEO tools: SEMrush, Sistrix, Screaming Frog, Ahrefs, GA4, Google Analytics, Google Search Console, Looker Studio
• Knowledge of GEO and brand presence in LLMs
• Autonomous, versatile, adaptable to market changes
• Experience in e-commerce optimization
• Strong organizational skills

Requisitos principales

• Flexible Benefits (Coverflex): meal vouchers, health insurance, transportation
• Growth opportunities through local and global training
• Free online training via LinkedIn Learning and Udemy via Marcel
• Partner certifications (Meta, Google, Amazon)
• Work from anywhere with #WorkYourWorld program
• Attractive holidays package and wellbeing initiatives