Senior Product Marketing Manager

N26; Barcelona; On-site; EUR 85,000 - 110,000; Full time

Benefits offered by this job

Relocation with visa support

Work from home budget

Premium N26 account

Extra annual leave

Autonomy with cutting-edge tech

Job summary

N26 is seeking a Senior Product Marketing Manager to own a major segment vertical and drive long-term frameworks that align global customer needs with market-defining value propositions. As the strategic bridge between Executive, Product and Operations teams, you will ensure launches deliver significant commercial impact, maintain a differentiated edge, and maximize adoption across our fintech ecosystem.

Based in Barcelona with relocation support, you will shape GTM, messaging, and cross-channel

Qualifications

• 8+ years in product marketing or similar roles.
• Bachelor's degree in Marketing, Communications, Business, or Commerce.
• Strong cross-functional leadership and storytelling skills.

Responsibilities

• Act as visionary lead for a major segment vertical, aligning JTBD with a market-defining Value Proposition, while steering product offering evolution and GTM standards.
• Collaborate with the lifecycle team to drive customer education, adoption, and long-term retention.
• Craft compelling, consumer-centric value propositions and messaging that differentiate our products in fintech.
• Design and implement GTM strategies for new features with cross-channel execution.
• Define, monitor, and analyze KPIs for launches and adjust plans based on data.
• Champion the voice of the customer through market research, UX insights, and competitive analysis to uncover market-fit opportunities.
• Collaborate with brand/creative teams to maintain a consistent voice and high-quality creative across channels.
• Act as the strategic bridge between product, operations, and marketing with stakeholder alignment.

Skills

Go-to-Market Strategy

Product Marketing

Cross-functional Leadership

Data-driven Decision Making

Customer Insights

Messaging & Positioning

Education

Bachelor's degree in Marketing, Communications, Business, or Commerce

Job description

About The Opportunity

We are seeking a Senior Product Marketing Manager to act as the visionary owner for a major segment vertical, responsible for architecting long-term frameworks that align global customer needs with market-defining value propositions.

About The Opportunity

We are seeking a Senior Product Marketing Manager to act as the visionary owner for a major segment vertical, responsible for architecting long-term frameworks that align global customer needs with market-defining value propositions.

Our Senior Product Marketing team steers product evolution and global GTM standards to maximize adoption and ecosystem loyalty, and believes in using deep analytical rigor and strong cross‑functional leadership to define the voice of the customer.

In this role, you will serve as the primary strategic bridge between Executive, Product, and Operations teams, ensuring that every launch delivers significant commercial impact and a differentiated competitive edge.

In This Role, You Will

• Serve as the Marketing Owner and visionary lead for a major segment vertical, accountable for the long‑term strategic framework that aligns global JTBD with a market-defining Value Proposition, while steering the Product Offering evolution and global GTM standards to maximize Product Adoption and ecosystem lock‑in
• Partner with the lifecycle team to foster ongoing customer education, deepen continuous product adoption, and maximize long‑term user retention
• Craft compelling, consumer‑centric value propositions and tailored messaging that clearly differentiate our products within the highly competitive fintech landscape
• Design and implement impactful GTM strategies for new product features and launches, ensuring flawless cross‑channel execution and significant user acquisition
• Define, monitor, and analyze key performance metrics for all product launches, proactively adjusting marketing plans to meet or exceed adoption targets
• Champion the voice of the customer by leveraging market research, competitive analysis, and UX feedback to uncover market fit opportunities and refine product narratives
• Collaborate closely with the brand and creative teams to maintain a consistent voice, tone, and high‑quality creative standard across all marketing channels
• Act as the strategic bridge between product, business operations, and marketing, aligning stakeholders on priorities and ensuring seamless communication and execution

Background

What you need to be successful:

• 8+ years of experience within the Product Marketing space ideally in a tech driven company
• Bachelor's degree in Marketing, Communications, Business, or Commerce with relevant experience

Skills

• Extensive experience leading end‑to‑end Go‑to‑Market strategies, serving as the critical bridge between Product, Marketing, and Operations to ensure seamless, high‑impact launches
• Proven track record of driving product acquisition, user growth, and retention through strategic lifecycle initiatives and in‑product growth levers
• Expert at crafting customer centric value propositions and differentiated messaging that effectively positions products within the competitive fintech or tech landscape.
• Skilled at synthesizing market research, UX insights, and competitive analysis to inform strategy, while maintaining a strong understanding of tech‑driven ecosystems and regulatory requirements
• Advanced stakeholder influence and collaboration through building cross functional partnerships and influencing decisions across Product, Marketing, and Business teams in fast paced environments
• Advanced growth mindset with a proactive, high‑ownership mentality with bias for action and a commitment to a "test, learn, and optimize" approach based on data insights

What’s In It For You

• Accelerate your career growth by joining one of Europe’s most talked about disruptors .
• Employee benefits that range from a competitive personal development budget, work from home budget, discounts to fitness & wellness memberships, language apps and public transportation.
• As an N26 employee you will have access to a Premium subscription on your personal N26 bank account. As well as subscriptions for friends and family members.
• Additional day of annual leave for each year of service.
• A high degree of autonomy and access to cutting edge technologies - all while working with a friendly team of peers of diverse nationalities, experiences, and backgrounds.
• A relocation package with visa support for those who need it.

Who We Are

N26 has reimagined banking for today’s digital world. Technology and design empower everything we do and it’s how we are building the global banking platform the world loves to use.

We've eliminated physical branches, paperwork, and hidden fees for an elegant digital experience and supreme savings. Giving people the power to live and bank their way is what gets us out of bed in the morning and inspires the work that we do.

We are headquartered in Berlin with offices in multiple cities across Europe, including Vienna and Barcelona, and a 1,500-strong team of more than 80 nationalities.

Do you see yourself thriving in this role?

We’d love to see your application even if you don’t meet 100% of the criteria. You may just be the right fit for this or other roles!

Equal opportunities for all

At N26, we believe our strength lies in our people and the varied perspectives they bring. We strive to build diverse teams that drive innovation and business success. We actively seek talent from all backgrounds and welcome applications from all genders, cultures, sexual orientations, abilities, neurodiversities, and ages.

We are committed to providing an excellent and accessible candidate experience. If you require any accommodations to make this process work for you, please let us know. We’re here to support you!

Discover more about Diversity & Inclusion at N26: https://n26.com/en-eu/diversity-and-inclusion