Senior Press Relations & Social Media Manager

Vantive; Madrid; On-site; EUR 70,000 - 110,000; Full time

Job summary

Vantive seeks a Senior Manager Public Relations – Southern Europe to lead press relations and organic social media across Spain and Italy. You will report to the Director of Communications, EMEA, and drive proactive storytelling for public audiences.

You will co-create campaigns with local markets, act as a company spokesperson, and manage media relationships to raise awareness and protect the brand. Fluency in Spanish and English is required; Italian is a plus.

Qualifications

• Experience crafting and pitching PR campaigns that secure positive coverage.
• Experience coordinating with cross‑functional teams and external partners to run campaigns.
• Strong media relations background and ability to secure press coverage across regions.
• Experience as a media spokesperson and managing media interactions.

Responsibilities

• Co-create PR campaigns and content with local markets and stakeholders to drive positive press coverage and awareness.
• Act as an in-house journalist to promote brand, clinical, and employer stories to public audiences.
• Build and maintain relationships with journalists, influencers, and stakeholders to boost coverage.
• Serve as official company spokesperson for press and journalists.
• Chaperone and manage senior leadership interactions with media.
• Protect the company’s reputation through crisis communications and reactive messaging.
• Develop PR metrics and report on campaign effectiveness.
• Assess and manage PR agency capabilities to meet Southern European needs.
• Ensure efficient use of resources and measurable ROI.

Skills

Nose for news

PR strategy

Cross-functional

Media spokesperson

Crisis communications

Project management

Analytical skills

Written & verbal

Spanish & English

Italian desirable

Healthcare PR

Travel flexibility

Job description

Vantive is a vital organ therapy company on a mission to extend lives and expand possibilities for patients and care teams everywhere. For 70 years, our team has driven meaningful innovations in kidney care. As we build on our legacy, we are deepening our commitment to elevating the dialysis experience through digital solutions and advanced services, while looking beyond kidney care and investing in transforming vital organ therapies. Greater flexibility and efficiency in therapy administration for care teams, and longer, fuller lives for patients— that is what Vantive aspires to deliver.

We believe Vantive will not only build our leadership in the kidney care space, it will also offer meaningful work to those who join us. At Vantive, you will become part of a community of people who are focused, courageous and don’t settle for the mediocre. Each of us is driven to help improve patients’ lives worldwide. Join us in advancing our mission to extend lives and expand possibilities.

At Vantive, you will become part of a community of people who are focused, courageous and don’t settle for the mediocre. Each of us is driven to help improve patients’ lives worldwide. Join us as we revolutionize kidney care and other vital organ support.

In the strategically key position of Senior Manager Public Relations – Southern Europe, you’ll report directly to the Director of Communications, EMEA, and will be instrumental in leading press relations and organic social media activities across Spain, Italy and other relevant markets in Southern Europe.

What you’ll be doing:

• Co-creating public relations campaigns and content (i.e., press materials, digital assets for owned and corporate social media channels, thought leadership events) in partnership with local markets, Government Affairs, Medical Affairs, Market Access & Marketing that result in positive press coverage, online engagement and greater awareness among public stakeholders (i.e., patient organizations, NGOs, authorities).
• Acting as an in-house journalist by finding and promoting brand, business, clinical, patient and employer stories to public audiences.
• Actively building and maintaining relationships with journalists, influencers and industry stakeholders to secure press coverage, promote engagement with social media content and build corporate brand awareness.
• Serving as official company spokesperson – for the press and journalists.
• Chaperoning and managing senior management interactions with media/journalists/the press.
• Protecting the company’s reputation through crisis communications – this includes monitoring press and social media, providing crisis communications counsel to internal stakeholders and creating and disseminating reactive communications.
• Developing and implementing PR metrics, monitoring and reporting on the effectiveness of PR / media relations campaigns.
• Assessing & managing PR agency capabilities to meet the public relations needs in key Southern European markets.
• Ensuring effective use of resources and ROI.

What you’ll bring:

• A nose for news – an understanding of what makes a compelling & relevant story for journalists and the public, and a knowledge of the news process.
• Strong PR strategy and planning experience, with a proven track record of pitching and landing news in media outlets.
• A collaborative mindset, with the ability to work effectively with cross-functional teams and local market affiliates to co-create PR campaigns and ensure aligned messaging and consistent execution.
• Strong understanding of press and organic social media best practices, with the ability to apply these principles to achieve press coverage and/or engagement on social media.
• Experience as a media spokesperson and media chaperone
• Experience in crisis communication and reputation management, including responding promptly and effectively to inquiries, issues, and incidents.
• Strong project management skills, with the ability to manage multiple projects and priorities simultaneously as well as experience managing budgets.
• Strong analytical and problem-solving skills, with the ability to measure and report on the effectiveness PR campaigns.
• Excellent written and verbal communication skills.
• Fluency in Spanish & English, with additional language skills – such as Italian – desirable.
• Previous healthcare PR experience with a mix of agency & corporate experience preferred.
• Ability to travel as needed.

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development within a dynamic and supportive team. If you are a motivated and experienced internal communications professional looking to make a meaningful impact in a global organization, we encourage you to apply.

Reasonable Accommodation

Vantive is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, let us know the nature of your request along with your contact information.