Senior Performance Marketer - Mainstream

David Kennedy Recruitment Limited; Málaga; Remote; EUR 108,000 - 161,000; Full time

Benefits offered by this job

Worldwide remote working

Ownership of acquisition activity

International scope of campaigns

Exposure to AI consumer business

Job summary

David Kennedy Recruitment Limited is partnering with a fast-growing consumer AI company to hire a Senior Performance Marketer for its Growth team. The role is highly hands-on with ownership of paid campaigns, substantial monthly media spend, and creative testing decisions across mainstream consumer channels.

You’ll drive commercial performance and help scale acquisition across international markets. The position is remote across Europe/Asia with a B2B engagement preference.

Qualifications

• Proven hands-on paid acquisition with direct campaign ownership.
• Experience managing large monthly budgets and optimizing CAC/CPA/ROAS.
• Strong understanding of subscription economics and B2C channels.

Responsibilities

• Launch, manage and optimise paid campaigns across channels.
• Control significant monthly acquisition budgets and allocations.
• Analyse CAC, CPA, ROAS, LTV and payback to drive decisions.

Skills

Paid acquisition

Campaign ownership

Creative testing

Subscription economics

B2C acquisition

Budget management

English proficiency

Commercial results

Adult-AI context

Tools

Attribution tools

Analytics platforms

Job description

David Kennedy Recruitment is working with a fast-growing consumer AI company that is seeking to onboard a Senior Performance Marketer to join its Growth team.

The role is highly hands-on, with direct ownership of paid acquisition campaigns, significant monthly media spend and creative testing decisions across mainstream consumer channels. The successful candidate drives commercial performance and helps scale acquisition across international markets.

Position: Senior Junior Performance Marketer - Mainstream

Location: Remote (Europe/Asia)

Employment type: B2B engagement preferred

DUTIES AND RESPONSIBILITIES:

• Personally launch, manage and optimise paid acquisition campaigns
• Directly control and allocate significant monthly acquisition budgets
• Monitor and optimise CAC, CPA, ROAS, LTV and payback performance
• Own creative testing decisions, including what to test, scale or stop
• Develop and execute acquisition strategies across B2C consumer channels
• Scale campaigns across multiple markets and platforms
• Conduct high-volume creative testing to identify scalable acquisition opportunities
• Analyse subscription funnel and cohort economics to support commercial decisions
• Optimise web and subscription funnels to improve acquisition performance
• Allocate budgets across channels based on performance and commercial priorities
• Monitor account restrictions and resolve acquisition challenges where relevant
• Use performance and attribution tools to analyse campaign effectiveness

REQUIREMENTS:

• Fluent in English, both written and spoken
• Proven hands-on paid acquisition experience with direct campaign ownership
• Personally controlled spend of $300K+ per month
• Recent demonstrable commercial results linked to CAC, CPA, ROAS, LTV or payback
• Strong B2C acquisition background within consumer apps, subscriptions, DTC, gaming or dating/social
• Proven ownership of creative testing decisions
• Experience personally deciding what to test, scale and stop
• Strong understanding of acquisition and subscription economics
• Comfortable working for an adult-AI companionship company

BENEFITS:

• Worldwide remote working
• Ownership of significant consumer acquisition activity
• International acquisition scope
• Exposure to a fast-growing consumer AI business
• And many more!!!