Operations Analyst

Publicis Groupe Holdings B.V; Madrid; Presencial; EUR 50.000 - 70.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible Benefits (Coverflex)

Growth Opportunities

Free Online Training

Partner Certifications

Work from anywhere

Attractive holidays package

Well-being initiatives

Descripción de la vacante

A leading advertising agency in Madrid is seeking a Senior Media Planner with over 8 years of experience in media planning, particularly in television and offline media. The role involves managing end-to-end planning, negotiation, and execution of campaigns for prominent national and international clients. Ideal candidates will demonstrate strong analytical skills, a strategic mindset, and the ability to handle multiple projects effectively. The position offers flexible benefits, growth opportunities, and the possibility to telecommute from various countries.

Formación

• 8+ years of experience in media planning, especially in TV and offline environments.
• Strong experience in campaign tracking, reporting, and KPI management.
• Proven ability to maintain accuracy while managing multiple projects.

Responsabilidades

• Lead planning and execution of offline media campaigns focused on television.
• Develop a global vision across all media channels and consolidate performance analysis.
• Manage negotiation and buying strategies to optimize media investments.
• Coordinate with teams, media partners, and agencies for campaign delivery.
• Monitor and analyze campaign performance and provide insights.

Conocimientos

Media planning

Analytical skills

Negotiation

Campaign tracking

Project management

Educación

Bachelor’s Degree in Business Administration

Master’s Degree in Information Systems and Market Research

Descripción del empleo

Overview

Senior Media Planner with experience in media planning, specialized in audiovisual and offline environments, with a strong focus on TV. Currently managing end-to-end planning, negotiation, and execution of campaigns for leading national and international advertisers. Brings a strategic mindset, strong analytical capabilities, and a deep understanding of the media.

Responsibilities

• Lead the planning and execution of offline media campaigns, with a strong focus on television, ensuring alignment with client objectives and KPIs.
• Develop a global vision across all media channels, consolidating campaign activity and performance analysis.
• Manage negotiation and buying strategies, optimizing media investments and ensuring efficiency.
• Coordinate with internal teams, media partners, and agencies to ensure smooth campaign delivery.
• Monitor and analyze campaign performance, providing insights and recommendations for continuous improvement.
• Prioritize tasks and manage workloads effectively, ensuring timely delivery and high-quality outputs.

Qualifications

• +8 years of experience in media planning, with extensive expertise in TV and offline media.
• Strong analytical skills with experience in campaign tracking, reporting, and KPI management.
• Proven ability to manage multiple projects simultaneously with a high level of accuracy and attention to detail.
• Experience working with leading advertisers across multiple industries.
• Bachelor’s Degree in Business Administration and a Master’s Degree in Information Systems and Market Research.
• Advanced level of English to be evaluated by Talent Acquisition Team.

Why join us?

• 🌟 Flexible Benefits (Coverflex): Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more.
• 🚀 Growth Opportunities: You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills.
• 📚 Free Online Training: You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform "Marcel".
• 🥇 Partner Certifications: You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon.
• 🌍 Work from anywhere: Telecommute up to 6 weeks from over 100 countries with our #WorkYourWorld program.
• 🎉 Attractive holidays package including your birthday & Advertising Day off plus some additional days off.
• 🧘🏻♂️ Well-being: We prioritize the well-being of our staff and organize various health initiatives such as daily meditation or yoga among others.

We are committed to building a culturally diverse workforce and strongly encourage applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status, or any individual’s status in any group or class protected by law.