Senior Adobe Experience Cloud Consultant

MAP; Madrid; In loco; EUR 75.000 - 115.000; Tempo pieno

Descrizione del lavoro

MAP | WPP Enterprise Solutions designs, builds, and operates growth systems for clients, using Adobe Experience Cloud and AI-driven marketing technologies. We seek an experienced Adobe Senior Application Consultant to bridge technology and marketing strategy, translating business goals into scalable Adobe solutions for global brands.

You will join a cross-disciplinary team of developers, data scientists, product and project managers, driving end-to-end configuration, testing, and deployment

Competenze

• 5 - 8 years of relevant experience in application consulting, marketing technology, campaign operations, CRM, marketing automation, or a similar technical consulting role.
• Strong hands-on experience with campaign execution, campaign configuration, programme builds, and marketing automation workflows.
• Subject matter expertise in at least one major marketing technology platform, such as Adobe Campaign, Adobe Journey Optimizer, Marketo Engage, Braze or a comparable CRM or marketing automation tool.
• Advanced understanding of campaign execution processes, including requirements assessment, technical debriefing, build, QA, testing, deployment, monitoring, and optimisation.
• Ability to independently assess, develop, and maintain scalable, future-proof campaign solutions.
• Experience contributing to or consulting on campaign solution design from scratch.
• Ability to develop and execute UAT tests at campaign or programme level.
• Experience supporting technical documentation, including solution requirements, specifications, campaign documentation, and process documentation.
• Strong understanding of marketing operations, customer journeys, lifecycle communications, triggered campaigns, segmentation, and campaign performance objectives.
• Good understanding of business acumen and client strategy, with the ability to apply this knowledge in day-to-day delivery and consulting.
• Experience working with cross-functional teams, including developers, architects, data teams, project managers, technical project managers, marketing operations, and account teams.
• Knowledge of data usage within campaign execution, including audience selection, validation, segmentation, QA, and data-driven campaign logic.
• Relevant platform certifications or accreditations are an advantage, depending on the technology stack, such as AJO certification, Adobe Campaign certification, Braze, or similar.
• Strong passion for Marketing Technology and staying abreast of the latest AI developments.
• Strong attention to detail and commitment to quality.

Mansioni

• Collaborating effectively within a cross-functional team, partnering with operations and client teams to ensure seamless solution delivery and client success using Adobe platforms.
• Driving the successful adoption of Internal enterprise marketing tools and Adobe applications across our client base by leveraging your technical expertise to configure efficient and tailored end-to-end client experiences.
• Streamlining client operations by configuring and implementing customised business rules and automations within Adobe marketing platforms.
• Bringing client solutions to life by configuring and implementing new features according to provided specifications and designs within Adobe environments.
• Ensuring the quality and reliability of implementations by rigorously testing configurations and newly developed features within Adobe applications.
• Proactively identifying, troubleshooting, and resolving technical issues within existing Adobe applications, ensuring a seamless user experience.
• Collecting business requirements by engaging with marketers to translate them into technical specifications for Adobe solutions.
• Utilising Adobe Experience Platform (AEP) and related tools to build data audiences and manage segments while understanding their quality and integrity.
• Contributing to a culture of continuous improvement by identifying and recommending opportunities to optimise Adobe platforms and their features.

Conoscenze

CRM

Marketing automation

Campaign execution

Cross-functional collaboration

Strumenti

Adobe Campaign

Adobe Journey Optimizer

Marketo Engage

Braze

Descrizione del lavoro

MAP | WPP Enterprise Solutions designs, builds, and operates growth systems for clients, using Adobe Experience Cloud and AI-driven marketing technologies. We seek an experienced Adobe Senior Application Consultant to bridge technology and marketing strategy, translating business goals into scalable Adobe solutions for global brands.

You will join a cross-disciplinary team of developers, data scientists, product and project managers, driving end-to-end configuration, testing, and deployment