Product Specialist

BYD EUROPE; Madrid; On-site; EUR 50,000 - 60,000; Full time

Job summary

BYD Iberia in Madrid is seeking a Product Specialist to shape the local product offering and help establish BYD in the market. You will interact with dealerships and external partners, develop a business plan for future models, and deploy new vehicles.

Reporting to the Product Localization Owner, you will work across multiple areas of the business, analyze markets and competitors, and ensure accurate product data and price lists for retailers and customers.

Qualifications

• Bachelor’s degree or above.
• Similar experience in Automotive industry, OEM experience is a must (5+ years).
• Strong organization skills with an ability to work under pressure and meet deadlines.
• Numerical and analytical with demonstrable attention to detail.
• High level of attention to detail, analytical approach with process orientation.
• Ability to work on own initiative, demonstrating “ownership” while being a team player.
• Excellent communication, written, verbal, interpersonal and presentation skills.

Responsibilities

• Responsible for the positioning and launch of relevant BYD models.
• Work closely with BYD HQ and EU team; creating product and pricing proposals and managing feedback.
• Market and competitors analysis.
• Ensure availability and accuracy of all appropriate product data sources (including technical data) and price lists to Retailers, including both internal and customer-facing materials and sources.
• Provides ad-hoc reporting and analysis as requested by line manager.
• Responsible for refining product USP.
• Product event management coordination and support the test drive of marketing activities.

Skills

Strong organization

Analytical mindset

Attention to detail

Ownership

Communication skills

Presentation skills

Education

Bachelor's degree or above

Job description

Who We Are

BYD Group is a leading high-tech multinational, based in Shenzhen, China. Operating across four core industries; IT, automotive, new energy, and rail transit; As of today, BYD employs nearly one million people worldwide.

At BYD Iberia, we are redefining the future of mobility. As part of the world’s leading New Energy Vehicle company, we are committed to building a sustainable, zero-emission future where technology and nature coexist in harmony.

Your Mission

We are looking for a Product Specialist to join our Passenger Car team in Spain. This position will play an important role in shaping the company´s Product offering in the local market. It is an exciting time to join the team, and you will be integral in helping us to establish ourselves in the market. You will use your knowledge and experience to help identify opportunities for growth and profitability. You will become an expert in our Products and a passionate ambassador of our Brand. Reporting to the Product Localization Owner, you will help build a business plan for our future models and rapidly deploy new vehicles. You will get to work across multiple areas of the business, meet dealerships and external partners. If you have a passion for electric vehicles, a can‑do attitude and the willingness to learn, get in touch.

What You’ll Be Doing

• Responsible for the positioning and launch of relevant BYD models.
• Work closely with BYD HQ and EU team; creating product and pricing proposals and managing feedback.
• Market and competitors analysis.
• Ensure availability and accuracy of all appropriate product data sources (including technical data) and price lists to Retailers, including both internal and customer-facing materials and sources.
• Provides ad-hoc reporting and analysis as requested by line manager.
• Responsible for refining product USP.
• Product event management coordination and support the test drive of marketing activities.

What You Bring

• Bachelor’s degree or above.
• Similar experience in Automotive industry, OEM experience is a must (5+ years).
• Strong organization skills with an ability to work under pressure and meet deadlines.
• Numerical and analytical with demonstrable attention to detail.
• High level of attention to detail, analytical approach with process orientation.
• Ability to work on own initiative, demonstrating “ownership” while being a team player.
• Excellent communication, written, verbal, interpersonal and presentation skills.

Why Join Us

• Be part of a fast-growing, innovative global automotive company.
• Work closely with top leadership, influencing strategic projects and initiatives.
• Collaborate in a dynamic, multicultural environment that values proactivity, creativity, and excellence.
• Opportunity to develop professionally and grow within a leading organization in the electric mobility sector.

Our Purpose is to build a zero-emission future that reconnects humanity with nature and a World of clean air. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team