Global Media Data Foundation Lead (Hybrid, Barcelona)

Absolut Help; Mataró; Hybrid; EUR 120,000 - 180,000; Full time

Benefits offered by this job

Hybrid working environment

Pension plan

Health insurance

Restaurant card

Job summary

Nestlé seeks a Global Media Data Foundation Manager to design and deploy an end-to-end media data management process across marketing, media planning, and activation. You will drive governance, taxonomy, data quality, and interoperability with IT and partners, ensuring media data becomes a scalable enterprise asset.

You will lead a cross-functional team, partner with agencies and tech partners, and advance data standards globally while balancing local business needs.

Qualifications

• Strong experience in media, marketing data, analytics, or data governance across a global or complex matrix organization.
• Deep understanding of media data ecosystems, taxonomy, tracking, and reporting processes.
• Proven ability to lead, mentor, and manage senior stakeholders and external partners.

Responsibilities

• Build and evolve the media data foundation roadmap, governance, taxonomy, and data quality standards.
• Identify gaps, risks, and transformation opportunities and translate into strategic priorities.
• Ensure data capabilities support campaign tracking, performance measurement, ROI analysis, optimization, and cross-channel reporting.
• Define and upgrade data dictionary and KPIs, maintain taxonomies for category data sources.
• Collaborate with IT to roadmap automation and tooling for data governance and processes.
• Oversee day-to-day media data operations from planning to ingestion, enrichment, and reporting.
• Lead implementation and continuous improvement of operational workflows, controls and documentation.
• Coordinate with agencies, vendors, and partners for timely data inputs.

Skills

Media data governance

Stakeholder management

Team leadership

Analytics

Communication

Job description

Nestlé seeks a Global Media Data Foundation Manager to design and deploy an end-to-end media data management process across marketing, media planning, and activation. You will drive governance, taxonomy, data quality, and interoperability with IT and partners, ensuring media data becomes a scalable enterprise asset.

You will lead a cross-functional team, partner with agencies and tech partners, and advance data standards globally while balancing local business needs.