Global Advertising Procurement Director

Puig SL; Barcelona; Hybrid; EUR 120,000 - 190,000; Full time

Job summary

Puig SL is seeking a Global Advertising Procurement Director to shape and lead the worldwide procurement strategy for advertising and media services across its brands. You will drive value, optimize marketing investments, and strengthen supplier partnerships while aligning with brand objectives.

The role leads a global team, collaborating with Global Marketing, Brand teams, Media, Finance and Legal to deliver best-in-class procurement practices and governance across markets.

Qualifications

• Bachelor's or Master's degree in Business Administration, Marketing, Procurement, Economics, or a related field.
• Over 12 years of experience in strategic procurement, ideally within advertising, media, marketing services, or a related category.
• Experience managing teams, both on site and remote, within different markets and cultural backgrounds.
• Experience working in an international, multi-market environment, preferably within a global consumer, beauty, fashion, luxury, or premium brand organization.
• Excellent leadership, communication, negotiation, and change management capabilities.
• Fluent English; additional languages are an advantage.

Responsibilities

• Develop and implement the global advertising procurement strategy, aligned with Puig's business priorities and brand objectives.
• Establish procurement frameworks, policies, and best practices across markets and regions.
• Lead procurement activities related to media agencies, digital advertising, consumer engagement & social media, and all other relevant marketing services.
• Optimize advertising investment through effective sourcing strategies, negotiations, benchmarking, and cost transparency.
• Identify opportunities to improve media value, campaign efficiency, and ROI in collaboration with internal stakeholders.
• Lead strategic relationships and negotiations with global media agencies, advertising partners, and other key suppliers.
• Ensure competitive and transparent agency selection, contracting, and performance evaluation processes.
• Build strong partnerships with Global Marketing, Brand teams, Media, Finance, Legal, and Regional Procurement stakeholders.
• Identify opportunities for value creation, cost optimization, process improvement, and procurement efficiency.
• Ensure compliance with procurement policies, contractual requirements, and internal governance standards.
• Lead and develop the Marketing Procurement team, set goals, tutor, and drive performance.

Skills

Leadership

Negotiation

Change management

Stakeholder management

Strategic thinking

Fluent English

Education

Bachelor's or Master's degree

Job description

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Puig is a major player in the worldwide fashion and beauty industry. We have a wide portfolio of well-known luxury brands across fashion, fragrance, makeup, skincare, and wellness. Founded more than 100 years ago, Puig is a family-owned company with a long-term commitment to our brands and stakeholders.

Who we are

Puig is a home of Love Brands within a family company that furthers wellness, confidence and self-expression while leaving a better world. For more than a century, our entrepreneurial spirit and passion for creativity have made us a challenger in the premium beauty industry.

With 17 Love Brands across Fragrance and Fashion, Makeup and Skincare, we create stories that connect with people’s emotions and are powered by a global team of over 13,000 passionate professionals. With products sold in more than 150 countries and €5,042 million in net revenue in 2025, and guided by strong values and sustainability commitments, Puig continues to grow as a Home of Creativity: an open-minded space where Creators Of All Kinds are empowered to thrive, innovate and express who they are.

The Opportunity

The Global Advertising Procurement Director is responsible for developing and leading the global procurement strategy for advertising and media-related services across Puig's portfolio of brands, both centrally and coordinating efforts within the key markets. The role focuses on driving value, optimizing marketing investments, strengthening supplier partnerships, and ensuring best-in-class procurement practices while supporting the Group's global brand strategies and business objectives.

What you'll get to do

• Develop and implement the global advertising procurement strategy, aligned with Puig's business priorities and brand objectives.
• Establish procurement frameworks, policies, and best practices across markets and regions.

Media and Advertising Investment

• Lead procurement activities related to media agencies, digital advertising, consumer engagement & social media, and all other relevant marketing services.
• Optimize advertising investment through effective sourcing strategies, commercial negotiations, benchmarking, and cost transparency.
• Identify opportunities to improve media value, campaign efficiency, and return on marketing investment in collaboration with internal stakeholders.

Supplier and Agency Management

• Lead strategic relationships and commercial negotiations with global media agencies, advertising partners, and other key suppliers.
• Ensure competitive and transparent agency selection, contracting, and performance evaluation processes

Stakeholder Management and Collaboration

• Build strong partnerships with Global Marketing, Brand teams, Media, Finance, Legal, and Regional Procurement stakeholders.

Value Creation and Innovation

• Identify opportunities for value creation, cost optimization, process improvement, and increased procurement efficiency.

Governance and Risk Management

• Ensure compliance with procurement policies, contractual requirements, and internal governance standards.

Team leadership and development

• Lead and motivate the Marketing Procurement team, centrally and in the regions by setting clear goals, delegating responsibilities based on individual strengths, and fostering an inclusive environment.
• Drive employee growth through regular one-on-one coaching, constructive feedback, and the creation of structured professional development plans.
• Manage team performance by tracking key operational metrics, conducting objective reviews, and proactively resolving internal conflicts to maintain high service standards

We'd love to meet you if you have

• Bachelor's or Master's degree in Business Administration, Marketing, Procurement, Economics, or a related field.
• Over 12 years experience in strategic procurement, ideally within advertising, media, marketing services, or a related category.
• Experience managing teams, both on site and remote, within different markets and cultural background.
• Experience working in an international, multi-market environment, preferably within a global consumer, beauty, fashion, luxury, or premium brand organization.
• Excellent leadership, communication, negotiation, and change management capabilities.
• Fluent English; additional languages are an advantage.

We welcome Creators Of All Kinds. If you are unsure of meeting all the requirements but trust you have the transferable skills to excel in this role.

What you'll love about us

• An entrepreneurial, creative and welcoming work culture

Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.

At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking. Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.

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