Digital Marketing Expert

Havas; Madrid; Presencial; EUR 45.000 - 65.000; Jornada completa

Descripción de la vacante

Havas Media Group Spain seeks a Digital Marketing Expert to lead digital advertising strategies and direct client relations in Madrid. You will manage campaigns across Google Ads, Facebook Ads and other platforms, analyzing performance and delivering data-driven recommendations for ecommerce clients.

The role requires at least 3 years in digital advertising, leadership experience, and excellent English. It is a permanent, on-site position based in Madrid.

Formación

• Minimum 3 years of experience in digital advertising.
• Minimum 3 years managing Google Ads and Facebook Ads campaigns.
• Minimum 1 year of team management.
• Exceptional analytical skills.
• Experience with performance-based campaigns including GMC and Facebook Catalog.
• Fluency in English (B2).

Responsabilidades

• Create, launch and maintain digital campaigns on Google Ads, Facebook Ads, and others.
• Control and management of the media mix.
• Develop proposals/offers for new potential clients.
• Develop digital strategies for clients and implement from start.
• Maintain contact and develop client relationships.
• Analyze and report campaign performance with insights.
• Optimize accounts (ads, budgets, etc).

Conocimientos

Analytical skills

Team leadership

Communication skills

Problem solving

English fluency (B2)

Herramientas

Google Ads

Facebook Ads

Campaign Manager

SA360

TikTok Ads

Criteo

LinkedIn Ads

GA4

GTM

Descripción del empleo

Agency: Havas Media Group Spain

The Digital Marketing Expert is a highly experienced, talented and motivated digital advertising professional to join our team. The ideal candidate will be responsible for managing digital advertising strategies and direct client relations.

Key responsibilities

• Create, launch and maintain digital campaigns on different platforms: primarily Google Ads and Facebook Ads, as well as others such as Campaign Manager, SA360 (Search Ads 360), Tik Tok, Criteo or LinkedIn Ads (among others).
• Control and management of the media mix.
• Participate in the elaboration of proposals / offers for new potential clients.
• Develop a digital strategy for clients and help them to implement it from the start.
• Maintain contact and develop relationships with clients.
• Analyze and monitor results, undertaking campaign performance reports, drawing conclusions from the data and giving feedback.
• Optimize accounts (edit ads, review budgets, etc).

Requirements

• Minimum 3 year of experience in digital advertising.
• Minimum 3 year of experience managing Google Ads and Facebook Ads campaigns.
• Minimum 1 year of team management.
• Exceptional analytical skills.
• Knowledge and management of performance-base campaigns. Previous experience on digital e-commerce campaigns will be highly valued, which include dynamic campaigns and usage of GMC (Google Merchant Center) and Facebook Catalog.
• Ability to work under pressure in a fast-paced environment.
• Strong communication skills and team player.
• Problem solving – ability to understand, articulate and resolve client needs.
• Fluency in English (minimum B2 level).
• Experience working with other platforms such as Campaign Manager, SA360 (Search Ads 360), Tik Tok, Criteo, Affiliate or LinkedIn Ads (among others) would be valuable.
• Knowledge of GA4 and GTM (Google Tag Manager) would be valuable.

Contract Type: Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.