Content Specialist

Preply; Barcelona; Presencial; EUR 52.000 - 78.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Open, collaborative culture

Learning budget for lessons

Equity and health insurance

Mental health support platforms

Gym access in Spain

Impact on global learners and tutors

Descripción de la vacante

Preply is seeking a detail-driven Content Specialist to join our inbound marketing team in Spain. You’ll manage content operations, collaborate across teams, and drive scalable editorial workflows to boost SEO and brand impact.

You’ll partner with SEO/LLM specialists to optimize for AI search visibility and lead experimentation to improve performance. You’ll need 4+ years in content operations or editorial management, strong project management, and fluency with AI tools and platforms like AirOps

Formación

• 4+ years of experience in content operations, SEO content management, or leading editorial workflows.
• Strong project management skills, juggling multiple tasks and coordinating freelance/remote teams.
• Understanding of how content should be built, linked, and scaled to drive growth in AI-driven search.
• Fluency with AI tools; comfortable using AirOps and WordPress to run operations smoothly.
• Strong communicator and team player, aligning and guiding teams toward goals.
• Content should drive real business impact and align with company objectives.

Responsabilidades

• Manage content production: onboard and support contributors and ensure quality standards.
• Improve workflows in content tools and task management for scale.
• Maintain content structure (hubs, interlinking, tags) to boost SEO and user experience.
• Collaborate with social, brand, and design teams to enrich content with multimedia assets.
• Work with SEO/LLM teams to optimize content for AI search visibility and impact.
• Track content performance and monitor KPIs to drive improvements.

Conocimientos

Content operations

SEO content management

Editorial workflows

Project management

AI tools fluency

AirOps

WordPress

Team collaboration

Herramientas

AirOps

WordPress

Google Analytics

Descripción del empleo

We power people’s progress.

At Preply, we’re all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalised learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it’s creating real impact.

We’ve just reached unicorn status with a $150M Series D, accelerating our vision to transform education through human-led, AI-enhanced learning. Today, 100,000+ tutors teach 90+ languages to learners in 180 countries - and we’re only getting started. As a category-defining company, we’re shaping what the future of learning looks like at global scale.

Every Preply lesson sparks change, fuels ambition, and drives progress that matters. Joining Preply means helping define the future of education at global scale, and building something that truly matters for millions of people, every day.

Meet the team!

We’re looking for a detail-driven, growth-minded Content Specialist to join our inbound marketing team. You’ll work closely with SEO managers and digital PR specialists, reporting directly to our Head of SEO.

What You’ll Be Doing

Managing Content Operations

• Manage content production — find, onboard, and support freelance and internal contributors, and make sure the work flows smoothly and meets our quality standards.

• Manage and improve workflows in our content tools (like AirOps) and other task management processes to support the scale of operations.

• Manage the content improvement pipelines, ensuring everything published keeps raising quality, SEO, and brand standards.

Collaborating with other teams

• Team up with social, brand, and design teams to enrich content with multimedia, user-generated content, or promotional assets that can’t be automated via AI.

• Work with our SEO & LLM specialists to ensure our content is optimized for AI search visibility and impact

• Work with our SEO & LLM Analytics manager to ideate and launch experiments to improve content performance.

Growing and Improving Our Content

• Organize and maintain our content structure (hubs, interlinking, tags) to boost SEO, discoverability, and user experience.

• Manage and update author profiles to ensure consistency and build credibility across our blog.

• Brainstorm and prioritize new content format and distribution strategies.

• Track and analyze content performance to find ways to improve quality, and impact.

• Set and monitor operational KPIs and performance indicators.

What You’ll Need to Succeed

• 4+ years of experience working in content operations, SEO content management, or leading editorial workflows — ideally in fast-moving, high-volume environments.

• Great project management skills — you’re used to juggling multiple tasks and coordinating freelance or remote teams without missing a beat.

• A strong understanding of how content should be built, linked, and scaled to drive real growth in the era of AI driven Search.

• Strong AI tools fluency and comfortable working with tools like AirOps and WordPress to keep everything running smoothly.

• Strong communicator and team player — you’re great at keeping people aligned and moving in the right direction.

• You understand that great content isn’t enough — it needs to drive real business impact and support company goals.

• You’re naturally curious, love building and improving processes, and always look for ways to make things work better and smarter.

Why you’ll love it at Preply:

• Open, collaborative, dynamic, and diverse culture.

• A generous monthly allowance for lessons on Preply.com, Learning & Development budget, and time off for your self-development;

• A competitive financial package with equity, leave allowance, and health insurance;

• Access to free mental health support platforms;

• Access to Gympass-partnered wellness and gym centers throughout Spain to promote and support well-being and physical health;

• The opportunity to shape the lives of learners and tutors through language learning and teaching in 175 countries (and counting!).

Our Principles

• Care to change the world - We are passionate about our work and care deeply about its impact to be life changing.

• We do it for learners - For both Preply and tutors, learners are why we do what we do. Every day we focus on empowering tutors to deliver an exceptional learning experience.

• Keep perfecting - To create an outstanding customer experience, we focus on simplicity, smoothness, and enjoyment, continually perfecting it as every detail matters.

• Now is the time - In a fast-paced world, it matters how quickly we act. Now is the time to make great things happen.

• Disciplined execution - What makes us disciplined is the excellence in our execution. We set clear goals, focus on what matters, and utilize our resources efficiently.

• Dive deep - We leverage business acumen and curiosity to investigate disparities between numbers and stories, unlocking meaningful insights to guide our decisions.

• Growth mindset - We proactively seek growth opportunities and believe today’s best performance becomes tomorrow’s starting point. We humbly embrace feedback and learn from setbacks.

• Raise the bar - We raise our performance standards continuously, alongside each new hire and promotion. We build diverse and high-performing teams that can make a real difference.

• Challenge, disagree and commit - We value open and candid communication, even when we don’t fully agree. We speak our minds, challenge when necessary, and fully commit to decisions once made.

• One Preply - We prioritize collaboration, inclusion, and the success of our team over personal ambitions. Together, we support and celebrate each other’s progress.

Diversity, Equity, and Inclusion

Preply.com is committed to creating an inclusive environment where people of diverse backgrounds can thrive. We believe that the presence of different opinions and viewpoints is a key ingredient for our success as a multicultural Ed-Tech company. That means that Preply will consider all applications for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or veteran status.