AI-Driven Global Campaigns Manager (B2B SaaS)

Lighthouse; Barcelona; Híbrido; EUR 60.000 - 90.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible working environment

Flexible time off

Health insurance

Descripción de la vacante

Lighthouse Marketing in Barcelona is seeking an energetic B2B SaaS Marketing Specialist to own end-to-end digital campaigns for hotel chains worldwide. You’ll set up landing pages, email workflows, and multi-channel campaigns, using HubSpot and CMS tools to push assets live.

You’ll collaborate with product marketing, content, design, and sales to drive MQLs, SQLs, and revenue, experimenting with AI-enabled workflows and regional messaging to expand Lighthouse’s global footprint.

Formación

• 3-5 years of B2B SaaS or technology marketing experience with hands-on campaign execution.
• Experience using marketing automation platforms (HubSpot, Marketo, Pardot) to launch emails.
• Strong grasp of marketing metrics: MQLs, SQLs, pipeline contribution and revenue impact.
• Proven ability to manage multi-channel campaigns end-to-end across email, landing pages, content and paid media.
• Collaborative, builder mindset with comfort using AI tools to streamline work.

Responsabilidades

• Own the digital campaign calendar for Chains & Groups, coordinating across channels.
• Set up landing pages, build email workflows, and manage campaigns in HubSpot.
• Align messaging across regions with product marketing, content, design, and sales teams.
• Develop AI-enabled workflows to personalize campaigns at scale and generate ideas.
• Measure pipeline impact and optimize campaigns based on data-driven insights.

Conocimientos

B2B SaaS marketing

Campaign execution

Multi-channel marketing

Marketing automation (HubSpot)

Data-driven decision making

Herramientas

HubSpot

WordPress

Storyblok

Excel

Descripción del empleo

Lighthouse Marketing in Barcelona is seeking an energetic B2B SaaS Marketing Specialist to own end-to-end digital campaigns for hotel chains worldwide. You’ll set up landing pages, email workflows, and multi-channel campaigns, using HubSpot and CMS tools to push assets live.

You’ll collaborate with product marketing, content, design, and sales to drive MQLs, SQLs, and revenue, experimenting with AI-enabled workflows and regional messaging to expand Lighthouse’s global footprint.