Funnel Optimisation Analyst

Flatpay ApS; Herlev Kommune; On-site; DKK 420,000 - 540,000; Full time

Job summary

Flatpay ApS is seeking a Funnel Optimisation Analyst to own the testing and analysis of our conversion funnel from webform visit to lead and booking across markets. You will partner with Marketing and local sales to identify and prove opportunities to boost visit-to-booking performance.

The role focuses on designing experiments, analyzing data, and delivering actionable insights that drive growth across markets, using SQL and Python to handle large datasets and ensure data quality.

Qualifications

• 1-3 years experience in a revenue growth, operations, analytics or other data focused role
• Experience using SQL to query large datasets, perform analysis, and generate actionable business insights
• Structured, hypothesis-driven approach to experimentation and problem solving
• Comfortable working cross-functionally with stakeholders and sales teams across different markets.
• Strong attention to detail and an interest in improving data quality and business processes

Responsibilities

• Work with teams across markets to understand lead handling processes and identify growth opportunities
• Design and analyse structured tests on our webforms including layouts, field order, and flow structure to improve visit-to-submission rate
• Design and analyse operational tests to identify lead-to-sale optimisation opportunities
• Use SQL and Python to transform and analyse large data sets relating to visit-to-booking performance
• Ensure webform data is clean, consistent, and ready for ingestion into our data warehouse
• Support with market-level performance analysis and performance monitoring dashboards

Job description

About the job

As a Funnel Optimisation Analyst in the Marketing team at Flatpay, you'll own the testing and analysis behind our funnel from webform visit through to lead and booking, across all markets. You’ll work closely with both the Marketing team and the local sales teams to identify, test, and prove opportunities to improve visit-to-booking performance.

What you'll do

• Work with teams across markets to understand lead handling processes and identify growth opportunities
• Design and analyse structured tests on our webforms including layouts, field order, and flow structure to improve visit-to-submission rate
• Design and analyse operational tests to identify lead-to-sale optimisation opportunities
• Use SQL and Python to transform and analyse large data sets relating to visit-to-booking performance
• Ensure webform data is clean, consistent, and ready for ingestion into our data warehouse
• Support with market-level performance analysis and performance monitoring dashboards

Who you are

You are analytical, organised, and curious. You enjoy designing and analysing experiments that directly impact business growth, and you are comfortable turning messy or complex data into clear insights and recommendations.

Must-haves

• 1-3 years experience in a revenue growth, operations, analytics or other data focused role
• Experience using SQL to query large datasets, perform analysis, and generate actionable business insights
• Structured, hypothesis-driven approach to experimentation and problem solving
• Comfortable working cross-functionally with stakeholders and sales teams across different markets.
• Strong attention to detail and an interest in improving data quality and business processes

Nice-to-haves

• Experience working with webforms, lead generation, or similar conversion funnels
• Familiarity with Snowflake, Databricks or a similar cloud data warehouse

Why Flatpay

Joining Flatpay means stepping into a dynamic environment where innovation is encouraged, and teamwork is celebrated. Here, you'll have the opportunity to make a meaningful impact, contributing to our mission of empowering merchants to succeed.

With us, you’ll experience an ambitious drive to constantly push boundaries and redefine what's possible. While we don’t take ourselves too seriously, we take our responsibility towards our people very seriously. We welcome driven, low-ego individuals who live our values and want to grow with us.

About Flatpay

Flatpay is not just another payment solution; we're dedicated to innovating the market for payment solutions and financial services in the SME segment with our customer-centric and transparent services.

We've grown into one of the fastest-growing fintech companies out of the Nordics and Denmark's fastest unicorn company. Today, we’re more than 2,000 colleagues across Europe, building products that make a real difference for our customers.

We’re ambitious, move fast, and like to challenge the status quo - but we also believe work should be fun. We celebrate wins, help each other out, and create an environment where people can do great work while genuinely enjoying the journey.