Creative Lead: Brand Visual Architect for Fashion

NAKED ApS; Region Hovedstaden; On-site; DKK 700,000 - 900,000; Full time

Benefits offered by this job

Creative ownership

Close collaboration with teams

Hands-on campaigns and launches

Brand activations

Job summary

NAKED Copenhagen is seeking a Creative Lead to own the brand’s visual direction across digital, physical, and social platforms. You’ll translate vision into campaigns, collaborating with the Marketing & Creative Team and external partners to shape meaningful experiences.

You’ll lead art direction for campaigns, maintain high creative standards, and drive brand narratives through multi-channel content that resonates with fashion, sneakers, culture, and contemporary branding.

Qualifications

• 5+ years of experience in fashion and lifestyle roles including design and campaign development.
• Strong visual storytelling and ability to translate brand identity into campaigns.
• Ability to lead and communicate across Marketing, E‑commerce, Retail and external partners.

Responsibilities

• Own and evolve the brand's creative direction across all touchpoints.
• Lead the visual execution of campaigns, content and brand experiences.
• Design graphics for web, print, mailers, signage and in-store materials.
• Provide art direction for photo, video and content productions.
• Oversee visual expression across digital, retail, events and brand comms.
• Collaborate with Marketing, Ecommerce and other teams to meet business goals.
• Lead collaborations and brand activations to strengthen identity.

Skills

5+ years experience

fashion & lifestyle

vision to campaigns

graphic design

brand storytelling

English communication

cross-team collaboration

Job description

NAKED Copenhagen is seeking a Creative Lead to own the brand’s visual direction across digital, physical, and social platforms. You’ll translate vision into campaigns, collaborating with the Marketing & Creative Team and external partners to shape meaningful experiences.

You’ll lead art direction for campaigns, maintain high creative standards, and drive brand narratives through multi-channel content that resonates with fashion, sneakers, culture, and contemporary branding.