Brand and Communications Lead (m/f/d)

Matrix42; Denmark; Hybrid; DKK 900,000 - 1,200,000; Full time

Benefits offered by this job

30 vacation days

Hybrid setup

Remote work option

Job summary

Matrix42 is seeking a Brand & Communications Lead to own the market presence and narrative across Europe, with a focus on Germany. You will shape messaging, drive media relations, and guide executive communications, ensuring brand consistency across campaigns and stakeholder groups.

The role requires senior-level experience in B2B technology branding and the ability to translate complex tech topics into customer value, while influencing cross-functional teams and shaping social media strategy.

Qualifications

• Senior-level experience in brand, communications or corporate positioning.
• Proven involvement in rebranding, repositioning or major brand-development initiatives.
• Exceptional messaging and storytelling skills with ability to translate technology into customer value.

Responsibilities

• Define and evolve Matrix42's positioning, brand narrative, messaging framework and voice.
• Drive thought leadership, media and corporate communications, as well as executive messaging.
• Translate complex technical topics into clear, compelling customer-focused stories.
• Guide campaigns across messaging, tone, storytelling and brand expression to raise quality.
• Act as a trusted brand expert and advisor to cross-functional stakeholders earlier in campaigns and initiatives.
• Strengthen Matrix42's external visibility in priority markets, especially Germany, while supporting European growth.
• Shape the strategic role of social media within the brand and communications agenda.
• Provide internal communications support during significant organizational change.

Skills

Brand management

Corporate communications

Storytelling

Stakeholder management

International experience

Tools

Media relations

Job description

Your mission

As our Brand & Communications Lead, you will own how Matrix42 shows up in the market. You will shape our brand narrative, external communications and market visibility, helping us build a brand that customers trust, remember and choose. Your work will strengthen our distinctive presence in Germany and support our growth across European markets.

• Define and evolve Matrix42's positioning, brand narrative, messaging framework and voice.
• Drive thought leadership, media and corporate communications, as well as executive messaging.
• Translate complex technical topics into clear, compelling and customer-focused stories.
• Guide key campaigns and content across messaging, tone, storytelling and brand expression, raising the quality bar across the organization.
• Act as a trusted brand expert and advisor to cross-functional stakeholders, ensuring brand expertise is involved early in campaigns and strategic initiatives.
• Strengthen Matrix42's external visibility in priority markets, particularly Germany, while supporting growth across Europe.
• Shape the strategic role of social media within the wider brand and communications agenda.
• Provide focused internal communications support during significant organizational change.

Your profile

• Senior-level experience in brand, communications or corporate positioning, ideally within B2B technology or software.
• Proven involvement in rebranding, repositioning or major brand-development initiatives.
• Exceptional messaging and storytelling skills, with the ability to translate technology into tangible customer value.
• Strong executive influencing and stakeholder-management skills, combined with the confidence to challenge constructively.
• Experience working in international environments.
• A collaborative approach, sound judgement and the ability to create structure and drive work independently.
• Nice to have: experience in enterprise software, ITSM/ESM, cybersecurity, European market expansion, media or analyst relations, or brand measurement.

Why us?

Matrix42 is a leading provider of digital workspace management solutions, specializing in software that streamlines IT operations, enhances security, and optimizes digital experiences for businesses. The company offers innovative tools for managing endpoints, software assets, and service desks, empowering organizations to manage their IT infrastructure and improve productivity efficiently. With a focus on automation and integration, Matrix42 helps companies navigate the complexities of modern IT environments, ensuring smooth operations and a seamless user experience.

Our Benefits

We could start by mentioning the fundamentals: 30 vacation days, flexible self-managed working hours and a hybrid setup that supports remote work. But what truly sets this role apart is the opportunity to shape how Matrix42 is understood, trusted and chosen. You will contribute to a distinct European growth journey and help build the European choice in Service Management within a company that is scaling with clear purpose, ambition and customer focus.

About us

We are the European choice in intelligent service management – built on trust, powered by people!

At Matrix42, we empower organizations to digitalize and automate their everyday work. With our platform, customers manage IT and business processes, assets, endpoints, and identities seamlessly—driving productivity, agility, security, and a better employee experience. Through integrated solutions and automation, we enable modern digital workplaces and true self-service.

Join a diverse team of over 600 professionals across Europe who are shaping the future of service management every day.

Our culture is built on a strong, value-based performance mindset—because success is not just about what we achieve, but how we achieve it. Guided by our four core values, we bring our vision to life every day:

• We love customers – we put customer success at the heart of everything we do
• Make it happen – we take ownership, act with speed, and turn ideas into impact
• Better every day – we continuously learn, improve, and push boundaries
• With respect – we collaborate with trust, openness, and appreciation for each other

Together, these values define our high-performance culture—one that is customer-centric, growth-minded, and built on collaboration. We support your personal and professional development through clear goals, continuous feedback, and opportunities to grow, helping you reach your full potential.

We are committed to building an inclusive and diverse workplace where everyone feels valued and empowered. We welcome applications from all individuals, regardless of gender, age, disability, ethnic or social origin, religion or belief, sexual orientation, or identity.