Art Director

Bestseller Group; Skanderborg; Hybrid; DKK 700,000 - 950,000; Full time

Benefits offered by this job

Campaign leadership

Remote work option

Collaborative team

Job summary

Bestseller Group is seeking an experienced Art Director to develop and evolve visual identities for VILA and ROUGE EDIT. You will lead campaigns, coordinate shoots with internal and external partners, and shape lookbooks and sales materials from concept to final production.

You will manage multiple projects, stay on-trend in fashion, and bring a strong creative eye combined with practical production skills. This role offers hybrid work with a Denmark-based office.

Qualifications

• Solid experience as an Art Director in fashion or lifestyle.
• Strong concept development and production leadership.
• Fluent English in written and spoken form.

Responsibilities

• Develop and execute creative concepts and campaigns for VILA and ROUGE EDIT.
• Drive large photoshoots and productions with models, photographers and stylists.
• Create lookbooks and sales materials as part of content productions.
• Book models for shoots and present ideas to stakeholders.
• Collaborate on AI-generated content and future content direction.
• Monitor content performance and refine brand expression.

Skills

Art Direction

Fashion industry

AI content

English fluency

Tools

Photoshop

InDesign

Job description

Are you an experienced Art Director with a strong eye for fashion and visual storytelling? Are you always ahead of the curve when it comes to industry and consumer trends?

Then you might be the Art Director we are looking for to develop and strengthen the visual identities of VILA and ROUGE EDIT. You will develop creative concepts and bring them to life through campaigns and larger productions, working closely with both internal colleagues and external partners.

YOUR TEAM

You will join our Marketing department, consisting of 15 dedicated and skilled colleagues. We collaborate closely across the team, and in your daily work, you will work particularly closely with our Senior Art Director, Senior Photographer and Marketing Coordinator. There is room for different perspectives and for bringing your creative ideas to life. Together, we work to develop and strengthen the visual identities of both VILA and ROUGE EDIT.

YOUR ROLE

As our Art Director, you will step into a newly created role where you will help develop and evolve the visual identities of VILA and ROUGE EDIT, with a key focus on content creation and art direction. You will be responsible for campaigns, lookbooks and in-sale materials, developing creative concepts and driving productions from initial idea to final material, while working closely with both internal colleagues and external partners.

More specifically, you will:

• Develop and execute creative concepts and campaigns
• Drive larger photoshoots and productions, coordinating models, photographers, stylists, make-up artists and other internal and external contributors
• Develop lookbooks and sales materials as part of our content productions
• Find and book models for photoshoots
• Present initial ideas, concepts and final material to relevant stakeholders
• Act as a creative sparring partner on AI-generated content and contribute ideas for future content creation
• Follow up on content performance and develop VILA’s brand expression in line with the overall brand strategy

YOUR BENEFITS

• An opportunity to take the creative lead on campaigns and larger fashion productions for VILA and ROUGE EDIT
• Close collaboration with experienced creative colleagues and specialists across the organization
• A unique opportunity to work at the intersection of art direction and AI, and shape how we use it in our content going forward
• Join an international workplace with a strong sense of community and close collaboration across teams
• Flexible work setup with the possibility to work remotely, while your primary workplace will be our office in Stilling, 8660.

ABOUT YOU

You are an experienced and hands-on Art Director who knows how to turn creative ideas into strong visual concepts. You enjoy staying up to date on fashion and visual trends and thrive in a creative environment where you manage several projects at the same time. You work independently, communicate clearly and combine a strong creative eye with a practical approach to bringing ideas to life.

We imagine that you:

• Have solid experience as an Art Director, preferably within the fashion industry or a relevant lifestyle environment
• Have experience driving larger creative productions involving both internal and external contributors
• Have strong hands‑on experience with art direction during photoshoots
• Have a strong portfolio that demonstrates your creative range and visual eye
• Are confident presenting creative ideas and concepts clearly to different stakeholders
• Are an advanced user of Photoshop and InDesign, while experience with AI-generated content is an advantage
• Communicate fluently in English, both verbally and in writing

ABOUT VILA

The design philosophy of VILA is based on a feminine approach to fashion, uniting femininity and trend insights. VILA’s signature style is discovered in the mix of prints, delicate cuts and fine details. VILA was established in 1994 as part of BESTSELLER, a 100% family- owned company founded in 1975. Today, VILA is sold through 100+ chain stores all over Europe and 2000 multi-brand stores. VILA also covers vila.com and shop-in-shop. For more information, please visit www.vila.com or www.bestseller.com.

Founded in 1994, VILA is a heritage brand

Crafted with Scandinavian clarity and the belief that femininity is personal and continually unfolding. We design for women who move, balancing softness and strength and carrying self-esteem as someth lived, not staged. Move feminine is our purpose. A commitment to giving femininity room to grow. VILA dresses women, the everyday and the extraordinary.

For more information about VILA or ROUGE EDIT, please go to vila.com or rougeedit.com.

Founded in 1994, VILA is a heritage brand

Crafted with Scandinavian clarity and the belief that femininity is personal and continually unfolding. We design for women who move, balancing softness and strength and carrying self-esteem as someth lived, not staged. Move feminine is our purpose. A commitment to giving femininity room to grow. VILA dresses women, the everyday and the extraordinary.

VILA dresses generations.

For more information about VILA or ROUGE EDIT, please go to vila.com or rougeedit.com.