Social Media & Community Manager

2UP; Deutschland; Vor Ort; EUR 45.000 - 65.000; Vollzeit

Benefits dieser Stelle

Flexible working hours

Opportunity to work in a growing industry

Engaging work environment

Zusammenfassung

2UP in Germany is seeking a dynamic Social Media & Community Manager to engage and manage our online community across various platforms. You will ensure a strong online presence and positive brand reputation.

The ideal candidate will have 3+ years of experience in social media management, a passion for cryptocurrency, and excellent communication skills. You will monitor trends, create compelling content, and manage community interactions.

This role offers the opportunity to work in a vibrant, fast-paced environment focusing on iGaming and online casinos.

Qualifikationen

• 3+ years of experience in social media management or community management.
• Strong command of English is required.
• Proven experience in managing budgets for social media campaigns.

Aufgaben

• Serve as the main point of contact for the company’s social media channels.
• Interact with community members to foster engagement.
• Stay up to date with social media trends to create engaging content.

Kenntnisse

Social media management

Community engagement

Content creation

Trend monitoring

Data analytics

Crisis management

Ausbildung

3+ years of experience in similar role

Strong command of English

Tools

Hootsuite

Sprout Social

Buffer

Jobbeschreibung

Who We Are:

2UP is a brand new and exciting online casino and sportsbook. We are a spin off from one of the most well known brands that has been a principal sponsor of English Premier League football teams. Our focus is on the next generation of iGaming with an emphasis on cryptocurrency, original games, sports and esports for the global stage.

The Role:

We are seeking a dynamic and highly motivated Social Media & Community Manager to build, engage, and manage our online community across various social media platforms. You will be responsible for maintaining 2UP’s online presence, driving engagement, and fostering strong relationships within the online crypto casino community. Your role will be instrumental in ensuring a positive brand reputation and expanding our audience reach.

Preferred Candidate:

An ideal Social Media & Community Manager at 2UP.io will serve as the voice of our brand, playing a vital role in managing, growing, and nurturing our online community while strengthening our presence across various social media platforms. You will be responsible for crafting compelling content, managing social media accounts, and implementing strategies to drive brand awareness, engagement, and customer acquisition.

This role requires a strategic mindset to plan and execute effective social media marketing campaigns while maintaining a strong focus on community engagement and support. You should have expertise in monitoring trends and discussions within the community, proactively identifying potential risks that could impact brand reputation. You need to be culturally tuned into topics that matter especially in cryptocurrency and online gambling.

If you are passionate about social media, sports, iGaming, cryptocurrencies, and online crypto casinos, this is the perfect opportunity for you!

What You’ll Do:

Social Media Management: Serve as the main point of contact for the company’s social media channels, including YouTube, Twitter, Discord, forums, and blogs.

Community Engagement: Actively interact with community members and customers in a professional and timely manner to foster engagement and maintain an active community.

Trend Monitoring: Stay up to date with the latest social media trends, memes, emerging platforms, and best practices within the crypto and iGaming industries. Stay up to date with current sporting events worldwide to create engaging content to drive users to the online casino and sportsbooks. Research industry trends, crypto news, and online gaming developments to create timely and relevant content.

Content Strategy & Creation: Collaborate with the marketing, creative, and customer experience teams to develop and publish high‑quality, engaging, and relevant content tailored to different platforms.

Editorial Calendar Management: Plan, schedule, and manage the social media content calendar to ensure consistent and timely publishing of content.

Social Listening & Reputation Management: Monitor conversations, comments, and trends using social listening tools, ensuring positive brand engagement while addressing concerns that may affect brand reputation.

Performance Reporting: Track, analyse, and report on key community metrics, sentiment trends, and engagement insights to improve future strategies. Monitor competitor activities and identify opportunities for differentiation and growth.

Job Requirements:

Experience: 3+ years of experience in social media management, community management, or a similar role, preferably within the online crypto casino industry.

Languages: Strong command of English is required.

Social Media & Community Budget: Proven experience in planning and managing budgets for social media campaigns, influencer partnerships, and community engagement activities.

Social Media Expertise: Strong understanding of social media platforms, trends, and best practices.

Data Analytics: Experience with social media management and analytics tools (e.g., Hootsuite, Sprout Social, Buffer or other quite similar tools).

Engaging Communication: Excellent communication, copywriting, and interpersonal skills.

Crisis Management: Ability to handle crisis management, negative feedback, and community disputes professionally.

Crypto Gaming Enthusiast: Passion for cryptocurrency, blockchain technology, and online gaming.

Wears Many Hats: Open to multitasking and stepping into various roles when needed to support team and business goals.

Marketing Expertise: Knowledge of SEO, digital marketing, and influencer marketing is a plus.

Bonus Points:

• Experience with online crypto casinos.
• Familiar with top online crypto casino brands.
• Familiar with cryptocurrencies.
• Proficient in a second language other than English.
• Sports knowledge.