Medical Copywriting Lead - Germany

Trilogywriting; Berlin; Vor Ort; EUR 55.000 - 75.000; Vollzeit

Zusammenfassung

Indegene is seeking a skilled Medical Copywriter for its pharma client in Germany. You will craft German and English copy, adapt complex medical content for diverse channels, and ensure compliance with medical regulations. Collaboration with design, brand, and regulatory teams is essential.

You will leverage SEO and AI tools to create engaging materials across digital and print media, while maintaining high editorial standards and accuracy.

Qualifikationen

• 3+ years of experience in in-house or agency copywriting for pharma clients.
• Strong copywriting skills in German and English and the ability to simplify complex medical content.
• Experience with SEO copywriting and driving web traffic.
• Awareness of regulatory requirements and medical writing standards.

Aufgaben

• Develop and update copy for commercial assets and omnichannel digital channels.
• Ensure content adheres to medical, regulatory, and legal guidelines for Germany.
• Collaborate with design, brand, production teams on briefs and campaigns.
• Apply AI tools to improve accuracy and relevance of copy and references.

Kenntnisse

Copywriting

SEO Copywriting

German (Native)

English (Business)

Content Development

Stakeholder Engagement

AI Tools Proficiency

Ausbildung

Healthcare degree / Masters

Jobbeschreibung

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations be future ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship, and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com
What if we told you that you can move to an exciting role in an entrepreneurial organization without the usual risks associated with it? We understand that you are looking for growth in your career at this point and we would love for you to join us in our journey and grow with us. At Indegene, our roles come with the excitement you require at this stage of your career with the reliability you seek. We believe in creating leaders of tomorrow and mentor our leads to help them grow and nurture them as people managers and account managers.
We are a rapidly growing global organization and are scouting for the best talent for this phase of growth. With us, you are at the intersection of two of the most exciting industries of healthcare and technology. We offer global opportunities with fast-track careers while you work with a team that is fuelled by purpose. The combination of this will lead to a truly differentiated experience for you.

Who are you?

We are looking for a talented professional with German and English copywriting skills focused on the Medical Industry, who can work on developing copy content for brand deliverables. This role would complement the design team, while working for our client in the pharmaceutical industry.

The aim is to ‘make the complex simple’ adapting larger pieces of content to create smaller, easy-to-read materials for digital and non-digital channels, maintaining key medical messaging and being able to anchor medical literature references.

Creativity, innovative thinking, and problem-solving should be at the heart of all you do.

Job Description

The role and responsibilities of the Medical Copywriter includes the following:

• The main focus is to develop and update content for various commercial assets, with an additional focus upon omnichannel implementation on digital channels (including but not limited to banner ads, emails, sales rep materials such as i-detail, social media posts/content and websites) – as well as printed material (including but not limited to posters, slide kits, patient guidelines, sales content, leaflets and conference materials).
• The role works within medical, regulatory, and legal guidelines to ensure compliance with legislation and regulations in Germany, including the client's internal policies. It also ensures that all content is supported by authentic, current, and up-to-date references.
• There may be occasional opportunities to be involved in creative projects involving ideation and moving image for campaign level activity.
• Working in partnership with a graphic design team (on the needs for copy and content), with the brand and production teams on briefs, workshops and project deliveries.
• Ensuring compliance to local legislation and regulations including client internal policies, ensuring that content development & activities are supported by authentic and up-to-date references.
• Follow best practices in the department regarding processes, communication (internal and external), project management, documentation and technical requirements such as language, grammar, stylization, content search, summarizing, data conflicts, and referencing.
• Adherence to the highest editorial standards is expected while creating copy drafts.
• Participating in assigned training programs and working on assignments as per requirement.
• Participating in client calls as per project requirements.
• Use of, overseeing and harnessing the advantages of AI tools in providing accurate and relevant copy content.
• Being compliant to quality, confidentiality, and security; adhering to and following quality systems, processes, and policies; and being compliant to training and specifications.

Ideal Profile

• Education— related healthcare Degree/Masters or equivalent qualification preferable
• Minimum of 3+ years of experience, including an in-house creative or agency role working with Pharma sector clients
• Awareness of local and country/region specific regulatory requirements
• Familiarity with / intermediate understanding of, the fields of medicine and good to have respiratory & immunology, cardiovascular, renal & metabolic, oncology therapy areas
• Be open to developing such knowledge, outlined immediately above, further working with relevant Medical teams
• Strong flair, skills and passion for writing with conceptual ability and a solid knowledge of the digital landscape
• Strong written and verbal communication/presentation skills
• To have had relevant experience and being skilled in SEO copywriting, pairing best practices that drive traffic (keyword research), with compelling copy, encouraging a desired action, is a distinct advantage.
• Passion for networking and stakeholder engagement.
• Being up to date with the latest technical/scientific developments and relating them to various projects
• Client-oriented attitude with focus on creating strong long-term relationships with clients and encouraging others to work toward this goal
• Ability to assure timely completion of assignments
• Skilled in problem identification and problem solving
• Detail oriented, well organized and timeline driven with the ability to multitask.
• Experience working within a large multi-national company in a matrix corporate environment preferable.
• Should have both strong written and verbal communication skills in native German language and good business English language skills.