Digital Marketing Specialist

The Suite; Deutschland; Vor Ort; EUR 42.000 - 56.000; Vollzeit

Zusammenfassung

The Suite is seeking a Digital Marketing Specialist to lead our organic social, content, and digital PR efforts. You’ll build our voice across LinkedIn and emerging channels, deliver results-driven SEO content, and forge relationships with media and podcasts as our organization evolves its digital presence.

This role offers a unique chance for an early-career marketer to shape our brand’s reach and story through cross-functional collaboration with Brand, Design, and Growth teams.

Aufgaben

• Own and grow The Suite’s organic presence on LinkedIn and new platforms, maintaining a creative and consistent content calendar in lockstep with Brand & Design.
• Write and optimize content across blogs, landing pages, and solution overviews, leveraging keyword and performance data to drive discoverability in both search and AI answer engines (AEO/GEO) like ChatGPT and Perplexity.
• Lead in-house digital PR—press pitching, booking podcast guests, and pursuing byline placements—building relationships with targeted press and podcast contacts.
• Craft and produce marketing content in multiple formats (product guides, sales materials, videos, and web pages), collaborating cross-functionally to support launches and campaigns driving awareness and demand.
• Monitor and report monthly on organic performance—ranking, engagement, PR/podcast placements—translating insights into actionable content and outreach plans.
• Partner closely with the Marketing Communications Manager to ensure content aligns with brand voice and business priorities, and with the Director, Digital Marketing & Growth to refine SEO strategy and content needs.

Jobbeschreibung

The Role

The Suite is seeking a Digital Marketing Specialist to lead our organic social, content, and digital PR efforts. You’ll build our voice across LinkedIn and emerging channels, deliver results-driven SEO content, and forge relationships with media and podcasts as our organization evolves its digital presence. This is a unique opportunity for a motivated early-career marketer to step up and help shape our brand’s reach and story.

What You’ll Do

• Own and grow The Suite’s organic presence on LinkedIn and new platforms, maintaining a creative and consistent content calendar in lockstep with Brand & Design.
• Write and optimize content across blogs, landing pages, and solution overviews, leveraging keyword and performance data to drive discoverability in both search and AI answer engines (AEO/GEO) like ChatGPT and Perplexity.
• Lead in-house digital PR—press pitching, booking podcast guests, and pursuing byline placements—building relationships with targeted press and podcast contacts.
• Craft and produce marketing content in multiple formats (product guides, sales materials, videos, and web pages), collaborating cross-functionally to support launches and campaigns driving awareness and demand.
• Monitor and report monthly on organic performance—ranking, engagement, PR/podcast placements—translating insights into actionable content and outreach plans.
• Partner closely with the Marketing Communications Manager to ensure content aligns with brand voice and business priorities, and with the Director, Digital Marketing & Growth to refine SEO strategy and content needs.
• Stay ahead of emerging channels, testing new formats to ensure The