Digital Demand Manager (m/w/d)

Forterro; München; Vor Ort; EUR 65.000 - 90.000; Vollzeit

Zusammenfassung

Forterro in Munich is seeking a Digital Demand Manager to drive end-to-end B2B demand generation for the Myfactory and Proffix lines in the DACH region. You will plan, execute, and optimize integrated campaigns across digital channels, webinars, events, and content programs.

This role combines strategic thinking with hands-on execution and close collaboration with the BDR and Sales teams to ensure measurable pipeline impact and continuous improvement of campaign effectiveness.

Qualifikationen

• 5+ years of experience in performance marketing, demand generation, or campaign management.
• Strong understanding of B2B demand generation, digital campaigns, webinars, and event formats.
• Hands-on experience with marketing automation platforms such as HubSpot.

Aufgaben

• Plan and execute B2B demand generation campaigns, including webinars and events, for the DACH market.
• Create, adapt, and leverage campaign-relevant content across multiple channels.
• Monitor, analyze, and report on campaign performance, optimizing for pipeline contribution.
• Collaborate closely with BDR and Sales teams in the DACH region.
• Improve campaign setups and effectiveness through proactive optimization.

Kenntnisse

Performance marketing

Demand generation

Campaign management

HubSpot

Marketing automation

German

English

Cross-functional collaboration

Analytics

Tools

HubSpot

Jobbeschreibung

Digital Demand Manager (m/w/d)

Department: Marketing

Employment Type: Permanent

Location: Germany, München

Description

As a Digital Demand Manager, you will be based in the Forterro Munich Office and play a key role in driving demand generation in the DACH region. You will plan, execute, and optimize integrated B2B marketing initiatives for the Myfactory and Proffix lines of business, ranging from digital campaigns and webinars to events and targeted content programs.

This role combines strategic thinking with hands-on execution and close cross-functional collaboration. You will partner closely with our BDR and Sales teams to ensure measurable pipeline impact and continuously refine the effectiveness of our campaigns.

Responsibilities

• Plan and execute B2B demand generation campaigns, including webinars and events, for the Myfactory and Proffix business lines within the DACH market
• Create, adapt, and leverage campaign‑relevant content that resonates with target audiences across multiple channels
• Monitor, analyze, and report on campaign performance, optimizing for pipeline contribution
• Collaborate closely with BDR and Sales teams in the DACH region
• Improve campaign setups and effectiveness through proactive optimization

Skills, Knowledge & Expertise

• 5+ years of experience in performance marketing, demand generation, or campaign management
• Strong understanding of B2B demand generation, digital campaigns, webinars, and event formats
• Hands‑on experience with HubSpot or other marketing automation platforms
• Strong communication skills and ability to collaborate cross‑functionally
• Fluent in German and English, written and spoken
• Willingness to travel occasionally to regional offices and events