Copywriter (d/f/m)

Jung von Matt AG; Hamburg; Vor Ort; EUR 45.000 - 60.000; Vollzeit

Zusammenfassung

Jung von Matt AG in Hamburg seeks a talented copywriter to craft creative concepts and compelling cross-channel text for a diverse client roster, including B2C and B2B brands.

You will write headlines, scripts, social copy and long-form content, develop storytelling approaches, support pitches, and help translate complex topics into engaging communication, while staying true to brand voices.

Qualifikationen

• Strong conceptual abilities and storytelling aptitude.
• Sharp understanding of brands, audiences, and tonalities.
• Ability to move between traditional, social, and digital media.
• Translate complex topics into clear, engaging communication.
• Solid grasp of storytelling, dramaturgy, and platform-native formats.
• Interest in cultural trends and emerging technologies.
• Experience with generative AI workflows is a plus.

Aufgaben

• Develop creative concepts, campaigns and copy for multiple brands.
• Write headlines, claims, scripts, social copy, long copy and other formats.
• Develop storytelling approaches and platform-specific ideas.
• Contribute to integrated campaigns across traditional, digital and social channels.
• Support development and refinement of presentations and pitches.
• Monitor cultural trends, platform mechanics and new formats.
• Ensure brand-appropriate, high-quality communication across deliverables.

Kenntnisse

Conceptual skills

Storytelling

Brand understanding

Tone & audience

Cross-channel fluency

AI workflows familiarity

German & English fluency

Jobbeschreibung

• Development of creative concepts, campaigns and copy for different brands and clients.
• Writing of headlines, claims, scripts, social copy, long copy and other cross-channel text formats.
• Development of storytelling approaches and platform-specific communication ideas.
• Contribution to integrated campaigns across traditional, digital and social channels.
• Support in the development and refinement of presentations and pitches.
• Monitoring of cultural trends, platform mechanics and emerging communication formats.
• Ensuring brand-appropriate, relevant and high-quality communication across all deliverables.

About You

• You possess strong conceptual skills and an excellent sense for language and storytelling.
• You have a strong understanding of brands, audiences and different tonalities.
• You move confidently between traditional media, social media and digital platforms.
• You are able to translate complex topics into relevant, engaging and easy-to-understand communication.
• You possess a strong understanding of storytelling, dramaturgy and platform-native communication.
• You are interested in cultural trends, contemporary communication and emerging technologies.
• You ideally have first experiences working with generative AI and AI-supported creative workflows.
• You are fluent in German and English.

We are the oldest JvM agency. Founded 1991 in Hamburg with an ambitious goal to rewrite the rules of advertising.

We are the youngest JvM agency. Grew into a creative powerhouse with a cohort of 230 true campaigners and storytellers, strategists, social natives, tech lovers and craft-minded producers.

We are in the B2C business. That's why we have some powerful brands like BMW, SIXT, Lidl, Telekom, Zalando, ZDF, BÜNDNIS 90/DIE GRÜNEN and BVG in our portfolio.

We are in the B2B business. That's why we know a lot about agriculture and data security and how to make people understand & love things like polymer electrolyte membrane fuel cells.

About us

We are looking for talents who bring new ideas to the table. People with fresh perspectives who challenge the status quo.

No matter your gender, background, abilities, age, sexual orientation, or religion. We especially encourage women, Black and POC individuals, people with disabilities or chronic illnesses, neurodivergent people, queer individuals, older or younger applicants, Jewish people, Muslims and members of other religions or belief systems to apply. At Jung von Matt, there is place for you.

Our spaces aren’t yet fully accessible for people with disabilities, but wherever there are physical or other barriers, we’ll work together to find solutions.