Content & Creative Strategist/in (m/w/d)

LURN MEDIA; Berlin; Remote; EUR 40.000 - 70.000; Vollzeit

Benefits dieser Stelle

Personal & Professional Growth

Book & Further Education Budget

Workation once a year

Zusammenfassung

A creative marketing agency based in Berlin is seeking a mid-senior level Content & Creative Strategist. The role involves creating high-performance social media ad campaigns, managing creative teams, and developing engaging ad content. Candidates should have 2-3 years of relevant experience and be natively proficient in German and English. This position offers flexible working conditions and opportunities for personal and professional growth.

Qualifikationen

• 2-3 years experience as a Creative Strategist in Online Advertising or similar role.
• Proven conversion copywriting, proofing, and storytelling skills.
• Native-level in German & English, both written and spoken.

Aufgaben

• Execute the creative/content strategy and oversee production of ads.
• Craft direct-response ad copy and manage a team working on client projects.
• Source and guide UGC creators to ensure quality aligned with client goals.

Kenntnisse

Conversion copywriting

Attention to detail

Client communication

Creative strategy

Trend scouting

Jobbeschreibung

Content & Creative Strategist/in (m/w/d)

LURN MEDIA is a performance marketing & creative agency working with some of the world's leading Education Providers & EdTech Companies.

We produce high-performance paid social campaigns and scroll-stopping creatives to drive more students and customers our clients' courses, programs and educational products.

We’ve worked with over 85 education brands in 26 countries and our goal is to become THE agency that the education niche comes to when they want to scale with Social Ads. 🚀

We are looking for a German-speaking Content & Creative Strategist/in (m/w/d) with online advertising experience to join our team. The ideal candidate has experience designing ads, understands advertising principles and is able to come up with innovative new angles and strategies.

Please submit your application with the following link: {ApplicationLink}

Applications without a Loom video won't be considered.

What you’ll be working on:

🧑🏻🎨 Together with our Head of Creative, you’ll be executing the creative/content strategy and overseeing production of image, video and UGC ads for Meta, TikTok, LinkedIn & YouTube to help achieve maximum ROI for our clients and the agency.

🎬 Fully understand client goals, their offer and target audience, add your strategic flair, and manage a team of graphic designers and video editors to bring your vision to life.

📱 You’ll be scrolling through ad libraries, keeping up-to-date with TikTok/Reels trends, and exploring our extensive library of creative resources. Your mission? Uncover the secrets that make our ads stop the scroll and drive conversions.

👥 You will craft direct‑response ad copy, headlines and UGC scripts that hit pain points, dreams and desires, and create hooks and CTAs that engage people and compel them to take action.

🔗 You’ll source and manage UGC creators to develop and execute your ideas into attention‑grabbing UGC ads that align with client goals and brand identity, and ensure top performance.

📃 You’ll develop and roll out standardised creative brief templates, static ad templates, UGC recipes and more, to speed up your and our editors' workflow and increase client satisfaction.

What we’re looking for:

📂 You have 2‑3 years experience as a Creative Strategist in Online Advertising (Meta & TikTok ads) OR as a copywriter or social media manager at an advertising/marketing/creative agency.

📝 You have proven conversion copywriting, proofing and storytelling skills.

🎨 You’ll be our trend scout when it comes to all things social and make sure that LURN MEDIA stays ahead of the game.

🏆 You have experience rocking customer acquisition goals (think CTR, CPL & CPA) via creative social media. Bonus points if you’ve got hands‑on image/video ad design skills for direct response campaigns.

👨👩👦👦 You have experience coordinating a (creative) team and communicating with multiple clients at once.

👀 You have exceptional attention to detail. Naturally you triple‑check everything across every aspect of crafting and executing ideas.

💪 You’re not married to your ideas and open to criticism and to grow & learn together.

💌 You’re an excellent communicator. Overcommunication is a core value of ours.

🇩🇪 Must be native‑level in German & English, both written and spoken.

⏰ You are located in the Central European Time zone ± 2 hours.

This role requires a good balance between creativity, strategy, communication and leadership.

Why join our team?

You can work from wherever you want and only have to worry about 2 things: reliable internet and results.

You will own the creative strategy of client campaigns from day 1 and have a significant influence on the growth of our company.

🚀 Personal & Professional Growth:

Through 1:1 intensive onboarding, personal feedback & ongoing training you will grow in all dimensions.

🏖️ Book & Further Education Budget:

We believe in learning for life. You will receive an individual budget for your personal growth and skill development.

Once a year, our entire team flies on Workation to work hard and play hard.

Even though we work hard and set high standards for ourselves, we enjoy the growth that lies behind it – both personally and professionally. Enjoy the ride!

You’ll receive a competitive salary and we believe in supporting and rewarding those who devote exceptional effort and achieve amazing results.

Please submit your application with the following link: {ApplicationLink}

Applications without a Loom video won’t be considered.

We’re looking forward to your application! 🥳

Seniority level

• Mid‑Senior level

Employment type

• Full‑time

Job function

• Marketing and Sales
• Marketing Services

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