Senior Paid Media Buyer - Google & Meta (LATAM)

Bloom Digitals; Colombia; On-site; COP 147,837,000 - 246,394,000; Full time

Job summary

Bloom Digitals is seeking a Senior Media Buyer to lead and optimize Google Ads and Meta Ads campaigns for international clients. You will manage budgets, forecast performance, and test creative strategies to drive scalable growth.

You will analyze performance using GA4/GTM and attribution models, communicating insights to clients and collaborating with a team focused on innovation and results.

Qualifications

• Senior-level experience managing Google Ads and Meta Ads campaigns hands-on.
• Strong knowledge of Google Search, Shopping, Performance Max, and YouTube Ads.
• Solid understanding of tracking, analytics, and conversion attribution.
• Strong analytical skills and the ability to make data-driven decisions.
• Experience managing budgets and scaling campaigns.
• Advanced English communication skills (written and spoken).
• Ability to work independently and communicate confidently with international clients.

Responsibilities

• Lead and optimize Google Ads campaigns across Search, Shopping, Performance Max, and YouTube.
• Manage Meta Ads campaigns, including full-funnel strategies and creative testing.
• Own budget allocation, forecasting, optimization, and scaling strategies.
• Monitor tracking and attribution using GA4, GTM, Meta Pixel, and Conversions API.
• Analyze performance, identify growth opportunities, and provide strategic recommendations.
• Support team development through audits, best practices, and knowledge sharing.
• Communicate performance insights and recommendations directly to clients.

Skills

Google Ads

Meta Ads

Analytics

Budget management

English proficiency

Independent work

Client communication

Performance marketing

Tools

GA4

GTM

Meta Pixel

Conversions API

Job description

Bloom Digitals is seeking a Senior Media Buyer to lead and optimize Google Ads and Meta Ads campaigns for international clients. You will manage budgets, forecast performance, and test creative strategies to drive scalable growth.

You will analyze performance using GA4/GTM and attribution models, communicating insights to clients and collaborating with a team focused on innovation and results.