Media Specialist (Planning/ Buying)

Bain & Company; Madrid; Presencial; COP 40.000.000 - 80.000.000; Jornada completa

Descripción de la vacante

A leading consulting firm is seeking a digital campaign manager to lead the execution of multi-channel paid media campaigns. You will be responsible for managing the full lifecycle of campaigns, ensuring operational excellence and strategic planning. The ideal candidate has 4+ years of experience in digital media campaign planning, exceptional communication skills, and expertise in campaign tracking. This role is pivotal to enhancing marketing impact in a collaborative environment.

Formación

• 4+ years of experience in digital media campaign planning or media operations (ideally B2B).
• Confidence working with media vendors and digital platforms.
• Expertise in campaign tracking, invoicing, and financial reconciliation.
• Exceptional communication and project management skills.
• A collaborative, resourceful approach to managing both strategy and execution.

Responsabilidades

• Lead the execution of Bain’s paid digital campaigns across multi-channel paid media buys.
• Orchestrate the full campaign lifecycle: media briefs, vendor communication, launch readiness.
• Monitor performance post-launch and drive delivery optimizations.
• Produce insightful reporting, highlighting key learnings and future strategies.

Conocimientos

Digital media campaign planning

Media operations

Communication skills

Project management

Educación

Bachelor’s degree or equivalent experience

Herramientas

Campaign tracking tools

Digital platforms

Descripción del empleo

WHAT MAKES US A GREAT PLACE TO WORK
We are proud to be consistently recognized as one of the world’s best places to work. We are currently the #1 ranked consulting firm on Glassdoor’s Best Places to Work list and have maintained a spot in the top four on Glassdoor’s list since its founding in 2009.

Extraordinary teams are at the heart of our business strategy, but these don’t happen by chance. They require intentional focus on bringing together a broad set of backgrounds, cultures, experiences, perspectives, and skills in a supportive and inclusive work environment. We hire people with exceptional talent and create an environment in which every individual can thrive professionally and personally.

WHO YOU’LL WORK WITH

You’ll join Bain’s Digital Campaigns team, part of our global marketing organization. This team partners across regions and capabilities to plan and execute paid media campaigns that elevate Bain’s brand and drive measurable business impact. You’ll collaborate closely with media vendors, agency partners, internal content teams, and Bain’s broader digital marketing specialists—contributing to a dynamic and connected marketing ecosystem.

WHERE YOU’LL FIT WITHIN THE TEAM

This role plays a key part in Bain’s Global Paid Media team. You’ll manage the full lifecycle of paid media campaigns, enabling operational excellence, strategic planning, and visibility across performance metrics to enhance marketing impact.

WHAT YOU’LL DO

You’ll lead the execution of Bain’s paid digital campaigns focusing on multi-channel paid media buys —bringing structure, pace, and innovation across every phase of delivery. Your core responsibilities will include:

• Strategic Media Planning, Buying & Execution (80%)
  • Orchestrate the full campaign lifecycle: media briefs, vendor communication, launch readiness, and post-launch reporting
  • Create precise media plans—handling audience segmentation, format selection, and budgeting
  • Own campaign infrastructure: UTM tracking, QA reviews, trafficking, and vendor setup
  • Monitor performance post-launch and drive delivery optimizations
  • Produce insightful reporting, highlighting key learnings and future strategies
• Operations & Relationship Management (20%)
  • Own vendor billing and financial tracking in partnership with the Paid Media Manager
  • Maintain campaign finance oversight, ensuring accurate spend reconciliation
  • Gather and share market and competitor intelligence to support innovation
  • Manage media partner relationships and keep contact databases up to date

ABOUT YOU

You’re a proactive and detail-oriented campaign manager with a track record of delivering digital media plans in a fast-paced environment. Specifically, you bring:

• 4+ years of experience in digital media campaign planning or media operations (ideally B2B)
• Confidence working with media vendors and digital platforms
• Expertise in campaign tracking, invoicing, and financial reconciliation
• Exceptional communication and project management skills
• A collaborative, resourceful approach to managing both strategy and execution

EDUCATION & EXPERIENCE

A bachelor’s degree is preferred, though equivalent experience in digital campaign operations and media planning is also welcome.