Marketing Operations & MarTech Orchestrator

Lever, Inc.; Bogotá ciudad; Híbrido; COP 130.000.000 - 180.000.000; Jornada completa

Descripción de la vacante

TTEC Digital is seeking a Marketing Operations Manager in Bogotá for a hybrid role. You will own the MarTech stack, optimize integrations, and drive campaign execution with Marketo, Dynamics 365, Apollo, and Make.

Ideal candidates have 5–8 years in marketing/revenue operations, strong analytics skills, and experience managing end-to-end attribution. This role emphasizes data governance, dashboards, and cross-functional collaboration.

Formación

• 5–8 years in marketing operations or revenue operations, preferably in B2B SaaS or ABM-driven environments.
• Hands-on experience with marketing automation, CRM, data analytics, and workflow tools.
• Experience with digital campaign management and end to end attribution.
• Proven track record managing analytics across websites, digital campaigns, and CRM platforms.
• Proficiency with web analytics platforms (e.g., GA4, or privacy-compliant alternatives).
• Strong data visualization and reporting skills (Tableau, Power BI, Looker, or similar).
• Familiarity with data governance, lead lifecycle management, and pipeline analytics.
• Excellent communication skills for cross-functional collaboration.

Responsabilidades

• MarTech orchestration & integration: Own and optimize the MarTech stack, implement and integrate new systems, coordinate with partners for campaign setup, tracking, and reporting.
• Campaign enablement & execution: Build email nurtures, landing pages, outbound sequences, paid ads, organic social; operationalize intent data into dynamic audience targeting and nurture workflows; manage lead lifecycle from marketing to sales via Marketo and Dynamics.
• Data governance & automation: Maintain clean, synchronized data across CRM, marketing automation, and enrichment tools; automate cross-platform workflows; inspect and update governance for UTMs, GTM, tagging, and event tracking.
• Analytics & reporting: Build dashboards for Brand, Influence, and Conversion KPIs; report on campaign performance, lead flow, pipeline creation, and revenue contribution; surface actionable insights to improve future campaigns.

Conocimientos

Marketing operations

Revenue operations

CRM

Data analytics

Workflow tools

Web analytics

Data visualization

Cross-functional collaboration

Herramientas

Marketo

Microsoft Dynamics 365

Apollo

Copilot Agent Studio

Make

GA4

Tableau

Power BI

Looker

Google Analytics

Descripción del empleo

TTEC Digital is seeking a Marketing Operations Manager in Bogotá for a hybrid role. You will own the MarTech stack, optimize integrations, and drive campaign execution with Marketo, Dynamics 365, Apollo, and Make.

Ideal candidates have 5–8 years in marketing/revenue operations, strong analytics skills, and experience managing end-to-end attribution. This role emphasizes data governance, dashboards, and cross-functional collaboration.