Marketing Analyst

Darwin AI; Bogotá; Hybrid; COP 102,627,257 - 171,045,429; Full time

Benefits offered by this job

Access to language classes

OpenAI Premium License

25 days of paid time off

Soft hybrid work model

Job summary

Darwin AI is looking for a Marketing Analyst based in Bogotá, Colombia. In this role, you will analyze marketing performance and uncover trends that drive strategic decisions.

You will create dashboards, optimize campaigns, and work with cross-functional teams including Marketing and Sales. The position offers a hybrid working model with 25 days of paid time off per year.

Qualifications

• 2+ years of experience in a marketing or data analysis role.
• Proficient in reporting tools.
• Strong analytical mindset with attention to detail.

Responsibilities

• Analyze marketing data to track performance and identify opportunities.
• Measure and optimize campaigns across digital channels.
• Create dashboards and reports.

Skills

Analytical Skills

Communication Skills

Reporting Tools Proficiency

CRM and Marketing Automation Experience

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Tableau

HubSpot

Salesforce

Job description

Darwin A.I. is building the future of artificial intelligence, helping businesses make smarter, faster, and more impactful decisions. We're looking for a Marketing Analyst to join our team and turn data into insights that drive growth. In this role, you'll analyze marketing performance, uncover trends, and provide recommendations that shape our strategies. You'll work closely with Marketing, Sales, and Product teams to optimize campaigns, refine targeting, and support go-to-market initiatives.

Responsibilities

• Analyze marketing data to track performance and identify opportunities.
• Measure and optimize campaigns across digital channels.
• Create dashboards and reports to share insights with the team.
• Conduct market research, customer segmentation, and competitor analysis.
• Provide data-driven recommendations to improve ROI.

Requirements

• Bachelor's degree in Marketing, Business, Analytics, or related field.
• 2+ years of experience in a marketing or data analysis role.
• Strong analytical skills and proficiency in reporting tools (Google Analytics, Tableau, etc.).
• Experience with CRM and marketing automation platforms (HubSpot, Salesforce a plus).
• Excellent communication and presentation skills

Benefits

• Language Classes: Access to language classes (English, Portuguese, Spanish) to enhance communication skills
• OpenAI Premium License: Complimentary access to an OpenAI premium license for personal or professional use
• Paid Time Off: Enjoy 25 days/year of paid vacations and holidays to recharge and maintain a healthy work-life balance
• Soft Hybrid Work: We meet 3 days/month in our Co Work offices, the rest of the time you can work remotely from wherever you like!