LATAM Programmatic Specialist | Google Ads & DV360 Expert

Omnicom Media LATAM; Bogotá ciudad; On-site; COP 40,000,000 - 60,000,000; Full time

Job summary

Omnicom Media LATAM in Bogotá seeks a Regional Programmatic Specialist to support implementation, optimization, and performance analysis of digital media campaigns across LATAM markets, focusing on Google Ads and DV360.

You will manage campaign setup, monitoring, budgeting, and reporting, collaborate with regional teams, stay current with platform updates, and contribute to integrated campaigns on Meta, TikTok, and X.

Qualifications

• 2–4 years of experience managing digital and programmatic campaigns.
• Hands-on with Google Ads and DV360.
• Strong analytical and reporting skills; advanced Excel.
• English proficiency: B2+.

Responsibilities

• Set up, launch, and manage digital campaigns across Google Ads and DV360.
• Monitor campaign delivery, pacing, budgets, and performance to ensure alignment with media plans.
• Implement ongoing optimizations based on campaign performance and business objectives.
• Analyze campaign data and identify opportunities to improve efficiency and results.
• Conduct regular campaign audits and quality assurance checks to ensure accurate implementation of targeting, budgets, creatives, and tracking.
• Support reporting activities by providing performance insights and recommendations.
• Collaborate with regional and local teams to ensure successful campaign execution.
• Maintain knowledge of industry trends, platform updates, and digital media best practices.
• Support integrated campaigns involving social platforms such as Meta, TikTok, and X (Twitter) when required.

Skills

Analytical thinking

Budget management

Organizational skills

Communication

English proficiency

Tools

Google Ads

DV360

Meta Ads Manager

TikTok Ads

X Ads

Job description

Omnicom Media LATAM in Bogotá seeks a Regional Programmatic Specialist to support implementation, optimization, and performance analysis of digital media campaigns across LATAM markets, focusing on Google Ads and DV360.

You will manage campaign setup, monitoring, budgeting, and reporting, collaborate with regional teams, stay current with platform updates, and contribute to integrated campaigns on Meta, TikTok, and X.