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Diageo is seeking a highly commercial Key Account Manager for Modern Trade in Bogota. You will lead the commercial relationship with a strategic customer, drive opportunities, and ensure flawless execution to deliver value for both the customer and Diageo.
You will manage the P&L, lead negotiations, and deliver sustained growth through strong partnerships. The ideal candidate has a proven track record in commercial excellence, excellent stakeholder management, and the ability to translate
With over 200 brands sold in nearly 180 countries, Diageo is home to some of the world’s most iconic drinks. From Johnnie Walker and Guinness to Tanqueray, Smirnoff and Don Julio, we craft brands chosen for life’s moments - from everyday connections to landmark celebrations.
Bring your talent, curiosity and ambition, and strive for your personal best alongside people who challenge, support and learn from each other. Together, as one outstanding team, we keep learning, improving and raising the bar for our brands, our business and each other.
Join us and play your part in making life’s moments mean a little more.
Sales is where our brands meet the real world.
This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere.
It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day.
Key Account Manager – Modern Trade
We are looking for a highly skilled and commercially driven Key Account Manager to lead the commercial relationship with one of the most important and strategic customers within the Modern Trade channel.
The primary responsibility of this role is to build and lead a strong, strategic customer partnership, creating new opportunities and delivering sustained value for both the customer and our business. The role will be accountable for winning share through commercial excellence, outstanding customer service, and flawless execution.
The ideal candidate will have a strong commercial mindset, excellent interpersonal and influencing skills, and the ability to build long-term partnerships based on trust, collaboration, and mutual growth.
The role will be responsible for effectively managing the P&L, commercial negotiations, trade execution, forecasting, and service levels, ensuring profitable growth while delivering an outstanding customer experience.
The candidate should have proven experience in developing and executing Joint Business Plans (JBPs) and leading a structured customer collaboration agenda, identifying opportunities for mutual growth and translating strategic priorities into concrete commercial actions.
Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to manage your wellbeing and balance your priorities from day one.
Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible.
We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team.
Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win. Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more.
Ready to bring your best? This could be your opportunity.
Regular
Bogota - IMC
2026-09-08