Integrated Intelligence Lead

Loyalty Rules; Bogotá; Hybrid; COP 90,000,000 - 150,000,000; Full time

Job summary

Kellanova in Colombia is seeking an Integrated Intelligence Lead to turn consumer, shopper, and market data into growth opportunities. You will synthesize multiple data sources including Nielsen data to support Marketing, Sales, and Revenue Growth Management decisions.

This role is based in Colombia and offers a hybrid work model. You will monitor performance, uncover key drivers, and partner with cross-functional teams to shape strategy and drive category and brand growth in a dynamic FMCG

Qualifications

• Bachelor’s degree in a related field is required.
• Advanced knowledge of Nielsen retail measurement and household panel data is expected.

Responsibilities

• Monitor category, brand, and channel performance to identify growth opportunities.
• Translate insights into actionable recommendations for marketing and sales.
• Collaborate with Marketing, Sales, and Revenue Growth Management on data-driven initiatives.
• Assess distribution, assortment, pricing, and channel opportunities for growth.
• Develop data narratives and presentations to influence strategic decisions.

Skills

Advanced Excel

PowerPoint

Data visualization

Storytelling

English proficiency

Stakeholder management

Cross-functional collaboration

Education

Bachelor’s degree in Business Administration, Marketing, Economics, Industrial Engineering, Statistics, or a related field

Tools

Nielsen Retail Measurement

Household Panel data

Market analysis

Job description

Mars Completes Acquisition of Kellanova Learn More

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Date: Oct 30, 2026

Category: Insights and Analytics

Country/Region: CO

State:

City: Bogota

Workplace: Hybrid

Title: Integrated Intelligence Lead

Description:

Are you passionate about turning consumer, shopper, and market data into growth opportunities? Join our team as an Integrated Intelligence Lead. You’ll play a critical role in transforming complex business information into actionable insights that drive category, brand, and commercial growth. By leveraging multiple data sources, including Nielsen Retail Measurement and Household Panel data, you will support strategic decision-making across Marketing, Sales, Revenue Growth Management, and other key business functions. This position is based in Colombia.

A Taste of What You’ll Be Doing

• Market & Business Intelligence: Monitor category, brand, competitor, and channel performance, identifying key business drivers, market trends, risks, and growth opportunities using Nielsen and other market intelligence sources.
• Consumer & Shopper Insights: Leverage Household Panel and consumer data to understand buying behaviors, shopper dynamics, and emerging needs, translating insights into actionable business recommendations.
• Cross-functional Business Partnership: Collaborate closely with Marketing, Sales, Revenue Growth Management, and other stakeholders to address business challenges and support strategic initiatives through data-driven analysis.
• Growth Opportunity Identification: Assess distribution, assortment, pricing, portfolio, and channel opportunities to accelerate sustainable business growth and support strategic planning.
• Analytics & Data Storytelling: Integrate multiple data sources and develop clear, compelling business narratives and presentations that influence decision-making and promote an evidence-based culture.

We’re Looking for Someone With

• Bachelor’s degree in Business Administration, Marketing, Economics, Industrial Engineering, Statistics, or a related field.
• +5 years of experience in Insights & Analytics, Market Intelligence, Category Management, Consumer Insights, or related roles within FMCG/CPG companies.
• Advanced expertise in Nielsen Retail Measurement, including market share, distribution, assortment, pricing, and channel performance analysis.
• Strong experience with Household Panel data, including penetration, purchase frequency, buyer dynamics, and shopper behavior analysis.
• Solid understanding of FMCG business dynamics, retail channels, category performance, and commercial growth drivers.
• Proven stakeholder management and business partnering skills, with experience collaborating across Marketing, Sales, and Revenue Growth Management teams.
• Advanced Excel, PowerPoint, data visualization, and storytelling capabilities, with English proficiency for business presentations in a regional environment.

Get to Know Us

At Kellanova, we are driven by our vision to be the world’s best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people. Our portfolio of iconic, world-class brands include Pringles, Cheez-It, Pop-Tarts, MorningStar Farms, Special K, Krave, Zucaritas, Tresor, Crunchy Nut, among others.

Kellanova’s Culture of Best means we bring our best to all that we do in pursuit of our vision to be the world’s best performing snacks-led powerhouse. Our culture celebrates boldness and empowers our people to challenge the status quo, achieve results, and win together.

Our focus on Equity, Diversity, and Inclusion (ED&I) enables us to build a culture of belonging where all employees have a place at the table and are inspired to share their passion, talents and ideas to work.

Mars, Incorporated has acquired Kellanova in a transaction that brings together iconic brands, storied legacies and outstanding capabilities with a view to shape the future of snacking. Kellanova will continue to hire business‑necessary roles while being fully integrated into Mars. You can learn more here: https://www.mars.com/news-and-stories/press-releases-statements/mars-completes-acquisition-of-kella…

If you join our team, you’ll be rewarded for the difference you make. Our comprehensive benefits offer you the support you need through your life events, big or small.

Let’s shape the future of snacking.

Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website here .