Influencer Marketing Lead: Global Campaign Architect

SAMY Latam; Bogotá ciudad; Hybrid; COP 44,640,000 - 72,540,000; Full time

Benefits offered by this job

Flexible schedule

Hybrid work

Global mobility opportunities

Mentorship

Parenthood support

Referral program

Birthday day off

Uber stipend

Job summary

SAMY Latam seeks a seasoned influencer marketing specialist to lead end-to-end campaigns from strategy to execution in Bogotá. You will nurture relationships with creators and clients, ensuring outcomes align with campaign objectives and brand guidelines.

Ideal candidates have at least 2+ years in influencer or digital marketing, strong campaign planning skills, and advanced English. The role offers hybrid work, international mobility opportunities, and a vibrant, collaborative culture.

Qualifications

• 2+ years of experience in Influencer Marketing, Creator Marketing, or Digital Marketing.
• Experience in marketing, advertising, communication, or influencer agencies.
• Experience managing clients and digital marketing campaigns.
• Strong understanding of influencer marketing strategies and campaign planning.
• Knowledge of influencer campaign metrics, KPIs, and performance analysis.
• Experience negotiating and managing relationships with content creators and talent representatives.
• Strong project management skills with the ability to handle multiple campaigns simultaneously.
• Advanced English proficiency.

Responsibilities

• Develop influencer marketing strategies aligned with client objectives and campaign goals.
• Research, identify, and select influencers and content creators that fit each campaign's target audience and brand positioning.
• Manage relationships and negotiations with influencers, agencies, and external partners.
• Coordinate campaign execution from planning through delivery, ensuring all timelines and milestones are met.
• Review, monitor, and approve influencer content to ensure alignment with campaign requirements and brand guidelines.
• Track campaign performance and monitor key metrics throughout execution.
• Prepare performance reports and present campaign insights and recommendations to internal and external stakeholders.
• Ensure deliverables, budgets, timelines, and campaign objectives are achieved successfully.
• Collaborate closely with creative, strategy, account management, and paid media teams to maximize campaign impact.
• Stay up to date with industry trends, emerging creators, and platform updates to identify new opportunities for clients.

Skills

Influencer Marketing

Digital Marketing

Campaign Management

Client Management

English Proficiency

Job description

SAMY Latam seeks a seasoned influencer marketing specialist to lead end-to-end campaigns from strategy to execution in Bogotá. You will nurture relationships with creators and clients, ensuring outcomes align with campaign objectives and brand guidelines.

Ideal candidates have at least 2+ years in influencer or digital marketing, strong campaign planning skills, and advanced English. The role offers hybrid work, international mobility opportunities, and a vibrant, collaborative culture.