Email Marketing Specialist (Remote Latam)

INGEPSY; Bogotá, Distrito Capital; A distancia; USD 25.000 - 45.000; Jornada completa

Descripción de la vacante

An innovative firm is seeking a tech-savvy Email Marketing Specialist to spearhead the execution and optimization of email campaigns that enhance growth and engagement. This dynamic role blends creativity with technology, allowing you to create personalized, automated campaigns using cutting-edge tools. You will manage the entire email lifecycle, from crafting engaging content to analyzing performance metrics. Join a fun and inclusive culture that values creativity and offers opportunities for professional growth. If you're passionate about making an impact through email marketing, this is the perfect opportunity for you.

Servicios

Annual performance reviews

Virtual team events

Inclusive culture

Growth opportunities

Formación

• 4 years of experience in email marketing.
• Ability to understand performance metrics and act on them.

Responsabilidades

• Create and manage email campaigns that drive engagement.
• Design email templates for all devices.
• Set up automated email journeys.

Conocimientos

Email Marketing

A/B Testing

Segmentation

HTML/CSS

Communication Skills

Design Skills

Herramientas

Mailchimp

Klaviyo

HubSpot

Shopify

Zapier

Descripción del empleo

Working hours : 40 hrs per week, 8 am - 5 pm PST

Scope of the Job

We’re looking for a tech-savvy Email Marketing Specialist to lead the execution, automation, and optimization of email campaigns that drive growth, retention, and engagement across our digital products. This role is perfect for someone who lives at the intersection of data, design, and deliverability. You'll be working with cutting-edge tools and platforms to create highly personalized, automated campaigns at scale. From setting up customer journeys to running A / B tests and analyzing metrics, you’ll own the full lifecycle of email—from code to click. This isn’t just a marketing role. It’s a hands-on, high-impact position where tech and creativity meet.

Responsibilities

• Create and manage email campaigns that drive engagement and growth
• Design email templates that look great on all devices
• Set up automated email journeys (like welcome series or reminders)
• Segment contact lists to send the right message to the right audience
• Run simple tests to see which emails perform best (A / B testing)
• Track performance—opens, clicks, and conversions—and make improvements
• Ensure emails follow privacy and compliance rules (like GDPR)
• Work closely with other teams to match email messaging with the overall strategy

Requirements

• 4 years of experience in email marketing
• Comfortable using platforms like Mailchimp, Klaviyo, HubSpot, or similar
• Some knowledge of HTML / CSS is a plus, but not required
• Experience working with lists, segmentation, and automated workflows
• Ability to understand performance numbers and turn them into action
• A good eye for design and strong communication skills
• Bonus if you’ve worked with tools like Shopify, Zapier, or a CRM
• Competitive salary with annual performance reviews
• Fun, inclusive culture with virtual team events and retreats
• Opportunity to grow

Want to turn your passion for emails into impact?

Apply now and help us create messages people actually want to open.