Trade Marketing Analyst

Edgewell Personal Care; Santiago; Presencial; CLP 20.000.000 - 40.000.000; Jornada completa

Descripción de la vacante

A global consumer goods company is seeking a Trade Marketing Analyst in Santiago, Chile. The role focuses on developing in-store strategies to enhance market sales, requiring 2-3 years in trade marketing and strong analytical skills. Proficiency in English and a Bachelor's degree in a related field are essential. Join our inclusive team to contribute to innovative marketing solutions. Competitive salary and benefits involved.

Formación

• 2-3 years of experience in Trade Marketing or Customer Marketing roles.
• Proficiency in English at an intermediate to advanced level.

Responsabilidades

• Develop and execute channel-specific business strategies.
• Analyze shopper patterns to identify growth opportunities.
• Maximize in-store marketing campaigns.

Conocimientos

Trade Marketing

Customer insights analysis

Promotional planning

Cross-functional collaboration

Analytical skills

Educación

Bachelor’s degree in Marketing or related field

Herramientas

Microsoft Office Suite

Promotional planning tools

NIELSEN data

Descripción del empleo

Edgewell is not just a company, but a vibrant global community of6,800 visionaries, doers, and makers. Our family of over25 personal care brands serves people in more than50 countries. We are dedicated to infusing joyfulness into every aspect of our work. Our pledge goes beyond our products, with our fundamental value ofPeople Firstguiding us to foster a diverse, inclusive, and respectful environment where every team member can flourish and celebrate our shared achievements.

Position Summary

The Trade Marketing Analyst is responsible for accelerating sales in the market through the development and execution of in-store plans and promotions, as well as through the understanding of shopper and customer trends and behaviors within the assigned channel.

Accountabilities

Develop and execute channel-specific business strategies in alignment with Sales and Marketing

Analyze shopper patterns and insights to identify growth opportunities at the point of sale

Propose and manage in-store actions aligned with customer needs and available resources

Design, implement, and control the annual promotional grid by category/channel/customer

Maximize in-store marketing campaigns to ensure brand visibility and impact

Coordinate with vendors for POP materials and ensure quality execution in stores

Track report promotional pricing performance and in-store execution results

Design and monitor Brand Ambassadors programs, including tools, training, and incentives

Control and report Customer Marketing budget execution (A&P, Deflator) by channel

Contribute to S&OP process through visibility of promotional grid and sell-out trends

Support the creation of Selling Stories by providing a shopper-centric perspective

Ensure compliance with Gross Margin and Net Sales targets for assigned channels

Develop and implement e-commerce plans and initiatives, ensuring alignment with overall channel strategy, shopper behavior, and digital growth objectives.

Required Experience & Skills

• Bachelor’s degree in Marketing, Business Administration, Industrial Engineering, Communications, or related field
• 2–3 years of experience in Trade Marketing or Customer Marketing roles within the FMCG industry
• Proven ability to manage in-store execution and investment control (Deflator, A&P)
• Experience working with promotional planning and execution tools
• Proficiency in Microsoft Office (Word, PowerPoint; Excel deseable)
• Familiarity with NIELSEN data and its application for visibility and distribution monitoring

• Intermediate to advanced English proficiency (90%)

• Self-motivated, proactive, and goal-oriented
• Strong team player, willing to learn and contribute
• Focused on delivering results and continuous improvement
• Ability to build and maintain effective cross-functional relationships
• High level of adaptability and ownership
• Strong organizational and communication skills
• Ambitious, both professionally and personally
• Exceptional analytical and problem-solving skills

For more Information on how We Make Useful Things Joyful, Visit www.edgewell.com

#INT

Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team, where good ideas can thrive, and our colleagues can learn and lead. We prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any legally protected status in accordance with applicable federal, state and local laws. We listen deeply and speak directly to create an environment that’s open to difference. We aim to bring joy to not only the products we create and the people we serve, but our colleagues across the globe too.