Research Lead - B2B

Designit; Chile; Presencial; CLP 40.000.000 - 60.000.000; Jornada completa

Descripción de la vacante

A leading company is looking for a Research Lead to capture expert voices and behaviors to inform marketing strategies. The role involves managing B2B research activities, developing research artifacts, and ensuring best practices are upheld. The ideal candidate will have extensive experience in user and market research, strong communication skills, and a user-centric approach.

Formación

• 6+ years of experience conducting user & market research.
• 2+ years of experience with B2B research.
• Demonstrated ability to communicate research findings effectively.

Responsabilidades

• Drive research activities to inform marketing and strategy.
• Develop research artifacts like discussion guides and insights reports.
• Document and present strategic recommendations based on research.

Conocimientos

User research

Market research

Quantitative research techniques

Qualitative research techniques

Customer journey mapping

Project management

Problem-solving

Communication

Educación

Bachelor’s degree in Experimental Psychology, Cognitive Psychology, Human Factors, Journalism, Human-Computer Interaction, Design, Business, Marketing, or a related field

Descripción del empleo

We are seeking an insights practitioner to join our team as a Research Lead for an exciting project. As the Lead, and with the support of an interdisciplinary team, you will act as a trusted thought leader and practitioner, driving and owning B2B research activities and delivering actionable findings to inform marketing and strategy decisions.

Would you like to...

• Drive research activities that capture the expert voice and behavior to inform marketing and strategy, including but not limited to 1:1 stakeholder and expert interviews

• Develop research artifacts like discussion guides, journey maps and insights reports

• Communicate, defend, and build consensus around your research and how it informs strategy

• Manage and oversee a recruitment partner in identifying the target audience for the research and ensuring the effective sourcing of participants

• Document and present strategic recommendations and your point of view based on research and analysis

• Uphold and represent B2B research methodologies and best practices, to collaborate with and advise team members on the project

We would like you to have...

• 6+ years of experience conducting user & market research and driving tangible outcomes

• 6+ years of experience using varied quantitative and qualitative research techniques

• 2+ years of experience with B2B research, interviewing audiences with highly complex organizational decision-making scenarios

• Experience with using insights from interviews to drive customer journey mapping

• Bachelor’s degree or higher in Experimental Psychology, Cognitive Psychology, Human Factors, Journalism, Human-Computer Interaction, Design, Business, Marketing, or a related field

• Demonstrated ability to effectively communicate rich customer data and articulate the implications of research findings in clear and compelling ways

• Strong business acumen, aligning solutions with client objectives and needs.

• Ability to advocate for inclusive, user-centric, and data-driven experiences

• Excellent project management skills and proven ability to work within tight timelines

• Demonstrated ability to work cross-functionally, collaborating with distributed teams across disciplines

• Strong problem-solving and decision-making skills with an entrepreneurial mindset

• Experienced in client-facing positions and presentations to executive-level audiences. Excellent communication and interpersonal skills, building rapport with clients and stakeholders

Compensation: Starting at $55/HR+

This compensation range is indicative of the role. Compensation offered is on the basis of evaluation during the interview process, the candidates range and depth of experience, business and market financials and internal pay parity.

Want to know more?

Check us out athttps://www.designit.com/.Just so you know, we don’t have a dress code, but we do have a strict no jerk policy.

Designit is committed to ensuring that all candidates have an equal opportunity to be considered for employment. Please let us know if you need any reasonable accommodation to participate in the job application or interview process.